Traditional Culture Encyclopedia - Traditional culture - Tourism basically consists of the main body of tourism, tourism object and the basic composition of tourism activities what includes the main body of tourism, object and medium of composition

Tourism basically consists of the main body of tourism, tourism object and the basic composition of tourism activities what includes the main body of tourism, object and medium of composition

1. The basic composition of tourism activities what includes the subject object and medium of tourism

The three elements of tourism are:

Tourism resources, facilities and services.

Decomposition:

Tourism resources: tourism resources are the prerequisite and basis for the development of tourism. Tourism resources mainly include natural landscape tourism resources and humanities landscape tourism resources. Natural tourism resources include mountains, canyons, forests, volcanoes, rivers, lakes, beaches, hot springs, wildlife, climate and so on. They can be divided into four major categories: geomorphology, hydrology, climate and biology.

Tourism Facilities: Tourism infrastructure refers to a variety of material facilities built to meet the needs of tourists in the tourism process. The development of tourism indispensable material basis. Including tourist hotels (hotels), tourist transportation, as well as a variety of cultural entertainment, sports, sanatorium and other material equipment.

Tourism: travel agencies should strictly fulfill the tourism contract signed with the tourists, to provide the agreed tourism services. Travel agencies need to change the content of the contract due to objective reasons, should reach a basic **** knowledge with the tourists, and sign a written change agreement or obtain written confirmation of the tourists. In the course of the group, if the travel agency and the tourists have disputes, the two sides should negotiate to solve the problem and deal with it appropriately. Temporarily unable to reach agreement, the travel agency shall sign a memorandum of events with the consumer, describing the dispute, the two sides to determine and undetermined matters, and agree on the follow-up processing time.

2. The basic components of tourism activities include the main body of tourism

Tourism management courses offered: the main subjects of management, economics, business administration, introduction to tourism, tourism management, tourism policies and regulations, travel agency business, travel agency management, tourism geography, tourism psychology, tourism economics, travel agency operation and management, tourism marketing, tourism English Tourism Accounting, Hotel Management, Hotel Catering, Introduction to Tourism, Tourism Culture, Tourism Development and Management, Scenic Spot Planning and Management, Tourism Safety, Human Resource Management in Tourism Enterprises, Eco-tourism, Tourism Passenger Sources, Regional Overview, Tourism Financial Management, Tourism Project Management, Tourism Information System, Microeconomics The main practical teaching links include tourism industry surveys and internships in tourism enterprises, which are generally arranged for 10-12 weeks. 12 weeks. Employment Orientation Graduates of Tourism and Leisure Management can be engaged in tourism economic management and enterprise management in tourism administrative departments, travel agencies, tourist attractions, tourism consulting firms, tourism e-commerce enterprises, tourism planning organizations, theme parks; or self-employed in tourism and leisure industry. The details are as follows: 1. The recruitment of staff of the administrative department of tourism shall be carried out through the civil service. The specific process includes online application, on-site application, written examination and interview, physical examination, and list announcement. Employment units include provincial, municipal and county tourism bureaus and their affiliated enterprises and institutions. The specific location of each unit is determined as needed. Please refer to the current year's civil service enrollment briefings. 2. travel agency travel agency functions are divided into: Business Department, Planning and Adjustment Department, Reception Department, Tourist Guide Department, Liaison Department, Finance Department and so on. Business Department: responsible for travel agency product marketing planning, recruiting groups, ground receiving and other travel agency business, meetings, small and medium-sized exhibitions, the organization of marketing business; there are managers, assistants, secretaries, groups, ground receiving and other major positions. Plan to adjust the Department: specific operation of travel agency business, including the design of travel routes, offers. Reception department: receive guests and other visitors. Department: arranges tour guides to lead tours. The tour guide needs a tour guide license. Outreach Department: the spokesman of the travel agency in the field, often going to other cities to promote the travel agency. Finance Department: Responsible for all the capital operation of the travel agency, the staff should have some accounting knowledge.3. The main business of the travel consulting company includes: outbound travel consulting, domestic travel consulting, tourism management profession, travel agency, business study tour consulting, immigration and study abroad consulting, hotel booking all over the country, travel (business) vehicle booking, conferences and exhibitions, travel consultants, tour guide training services, and so on. With the "Tourism Consultant Training National Occupational Standards", "Tourism Consultant Training National Occupational Examination Syllabus, Examination and Training Materials" through the National Occupational Qualification Training and Appraisal Experimental Base expert assessment, tourism consultant training in the country for testing and evaluation. According to the person in charge of the Tourism Consultant Tianjin Certification Center, the first batch of more than 100 students in Chengdu, the average salary during the probationary period is 2,385 yuan. Tourism consultants are divided into assistant-level and division-level trainees, who take a unified national examination after training. After passing the examination, the national vocational qualification training and appraisal experimental base will be awarded the "Tourism Consultant Certificate", and the personal data will be recorded in the China Tourism Consultant Network and the National Vocational Qualification Training and Appraisal Experimental Base Network. 2008, the first national unified examination for tourism consultants will be held on June 22nd, and tourism consulting will become the hottest new occupation. 4. Tourism E-commerce Enterprises Tourism is regarded as one of the most sensitive to internet industry. Together with finance, software and online bookstores, it is known as the four most suitable industries to operate on the Internet. It can be seen that tourism e-commerce enterprises have good prospects for development. Tourism e-commerce enterprises, the main business scope includes the provision of tourism information, booking hotels

6. Tourism marketing planning enterprises emerging tourism marketing planning enterprises from the original travel agency business sector marketing planning work to expand into an independent tourism market marketing planning enterprises, is the tourism industry in the process of development of the new division of labor generated by the new tourism industry. Including tourist attractions, large-scale tourist performances, large-scale tourism activities, tourism lines, marketing planning for tourism destinations; also engaged in the organization of exhibitions and marketing business. They are the bridge between the tourism demand market and the tourism supply market, providing travelers with tourism consumption products and their combinations (entities and information) and groups of consumer tourism products and destinations (entities and information); some large-scale tourism products in the market is not unrelated to the operation of tourism marketing planning enterprises, such as the large-scale live song and dance "Impression Liu Sanjie". As an emerging tourism marketing planning enterprise, the business volume is huge and the enterprise staff is lean; it requires the practitioners to have higher education, understand the current situation of tourism enterprise development, understand the trend of tourism consumption, have high communication and instant response to market changes, and have good team spirit and integrity. Most of the tourism planning enterprises have e-commerce business.7. Graduates of tourist attractions can be engaged in the operation and management of tourist attractions. According to the National Tourism Administration's "2005 China Tourist Attractions Development Report" statistics, by January 2005, there were about 20,000 tourist attractions in the country***, of which 1,401 were A-class tourist attractions, 177 were national key scenic spots, 154 were national nature reserves, 565 were national forest parks, 105 were national geoparks, and 306 were industrial and agricultural tourism demonstration sites listed on the World Heritage List. Scenic spots have formed half of China's U.S. tourism industry. These scenic spots are all over the country, and any kind of scenic spot is an outlet for employment. So many scenic spots have created good opportunities for employment in tourism and leisure management majors.8. Theme park graduates can engage in theme park operation and management. Theme parks are categorized into park type, folk type, historical type, condensed landscape type, science and technology type and so on. There are Happy Valley, Ocean World, Ice World and so on. Folk include folk culture village, ethnic culture village and so on. History such as Hangzhou's Songcheng, Wuxi's Tangcheng and Sanguo City; Guangxi's paradise, paradise beyond the world, fools paradise and so on. Shenzhen Window of the World, Jinxiu Zhonghua and other concentrated landscape. Dinosaur Museum, Aerospace Science Center and other science and technology. 9. Graduates of tourism and leisure clubs can engage in the operation and management of golf clubs, fitness clubs, rock-climbing clubs, beach baths, desert sand-skiing clubs and other industries, as well as other entertainment venues such as bars, KTVs and other entertainment venues. In addition to the traditional clubs mentioned above, small and medium-sized clubs, houses and bars some large and medium-sized cities or tourist destinations have also appeared to adapt to the current development of leisure consumption, such as pottery clubs (pottery bars), batik bars, fishing clubs and cooking clubs.10. Tourist ResortsTourist resorts are tourist venues integrating recreation, lodgings, catering, dance halls, conference halls, and large-scale parking lots. With beautiful environment and complete facilities, it is a good place for vacation and leisure travel, which is more and more favored by tourists. Tourism and leisure management graduates can be engaged in the operation and management of tourist resorts.11. Tourism vocational secondary schools and tourism vocational secondary school rapid development of tourism, the demand for grass-roots tourism personnel is growing. Tourism classes in tourism vocational secondary schools, tourism vocational junior colleges or vocational junior colleges and high schools are developing rapidly, and engaging in tourism vocational education is also a good choice for employment of tourism graduates.12. Individual households in tourism and leisure industry tourism, involving a variety of personalized tourist souvenir stores, small tourist hotels with economic characteristics, bars and teahouses with cultural taste, flavorful catering and snacks industry, the aforementioned pottery bar, batik bar, the Gardening bars that teach the cultivation of flowers and plants and the production of bonsai, flower bars that arrange flowers, and photography bars. Self-employment in tourism and leisure industries in cities and tourist destinations is possible

13. Go to the countryside and participate in the development of rural tourism and leisure industries. The development of urbanization and the acceleration of the new rural economic construction, promoting the development of rural tourism and leisure industry, especially around the big cities. 755-79000 editor-in-chief Professor Liu Deqian and other experts predict that rural tourism will soon occupy half of China's U.S. tourism industry. The vast number of rural tourism talent is extremely scarce, and the rural tourism and leisure industry is a vast world for tourism graduates to show their talents. Participate in rural tourism development, management of rural tourism hotels, rural tourism marketing planning, organization of rural tourism commodities production and management, or engaged in rural tourism secondary vocational education and tourism skills training, according to local conditions; can be entrepreneurial, such as: the organization of rural tourism marketing planning enterprises, pooled funds with local farmers *** with the operation of rural tourism and leisure enterprises, the rental of rural tourism resources to set up small and medium-sized rural tourism enterprises; can also be used for rural tourism and leisure enterprises and so on.

:3. The basic elements that make up tourism activities are the main body of tourism

1. Good: fast in, fast out, slow is the basic requirements of the tourism industry on the development of transportation. Tourist traffic organization to Datong County can be divided into two aspects of external large traffic and internal small traffic. In terms of big traffic, the development of tourism in Datong County requires the formation of a regional cooperative big tourist traffic pattern. As far as the current situation is concerned, railroads, highways, and airplanes have dredged up the tourism routes between Datong County and the neighboring counties and cities, forming a barrier-free fast track for tourism. In terms of small traffic, how to build a tourist road system in accordance with the Journal of Tourism, the formation of a traffic loop connecting the main attractions, the formation of the county's excellent tourist routes and fixed tourist vehicles, the formation of the county's small traffic system will also be the focus of the next period of time.

II. Accommodation: in accordance with the market guide, structural optimization, rational layout, functional perfection, software enhancement, and actively try our best to improve the current problems of tourist hotels in our county. First of all, we will Haotian International Business Club upgraded to our county's star tourism reception hotel. According to the actual situation and the current reception capacity of Hudong Hotel, it can be upgraded in a focused way, such as joining the chain express hotel system. In key scenic spots such as volcano cluster and Sidian Reservoir, not only star tourist hotels should be developed, but also youth hotels, self-driving camps and other forms of resting places, to attract and satisfy the lodging requirements of tourists of different consumption levels, such as high, middle, and low grades. Secondly, the combination of ecotourism, agricultural tourism and agro-tourism in our county to meet the wide range of interests of modern tourists, diversified needs, to meet the demand for hospitality during the peak holiday season.

Third, food: to further improve and enhance the tourism catering culture, and actively develop tourism cuisine with local characteristics. Datong County s local flavor diet characteristics are obvious, yellow cake, mutton, farmhouse soil rice in Datong has a certain popularity. We should develop and innovate the food culture, the use of good ecological environment in our countryside to develop farmhouse Xiping, Baoxu, Jule and other townships catering facilities, and actively develop pollution-free tourism food. At the same time, the appropriate development of the volcanic cluster of large-scale, high-grade, specialty foods, increase the characteristics of domestic tourists, medium and low-grade catering services, to promote the catering industry and the organic combination of tourism, accelerate the folk culture and natural ecological food.

Four. Tourism: grasp the development of scenic area control detailed planning, further improve the scenic area construction, increase the scenic area ecological and cultural elements of input, to provide tourists with a good tourist environment; accelerate the construction of tourist attractions with the Datong Volcanic Group National Geopark as the leading tourist attractions, and actively develop various types of tourism products, to meet the needs of tourists at different levels; the development of the waterfront ecological leisure manor into a new highlight of the tourism industry of the county, so that more tourists Into the back garden of Datong, so that eco-tourism has become a new fashion for urban residents.

Verb (abbreviation of verb) to buy: among the six elements of tourism, buying has the highest weight in tourism and the greatest impetus to the local economy. It is necessary to develop tourism commodities with local characteristics and volcanic cultural connotations of Datong County at multiple levels and in multiple directions to improve the grade of tourism shopping and economic benefits in Datong County. Encourage the development of tourism commodity production and accelerate the development of comprehensive tourism shopping centers to provide various service needs suitable for tourists. Establish tourism commodity enterprises with orientation and demonstration, and gradually form industrial clusters of tourism food, tourism handicrafts, tourism daily necessities and tourism health care products. Key tourist attractions should build tourist shopping centers or tourist commodity streets, and constantly launch tourist commodities with high quality, new styles and beautiful packaging.

Infinitive verb entertainment: entertainment activities in the tourism industry usually consists of two parts: interactive, participatory and tourists activities during the night entertainment program tourism. Especially the evening entertainment programs for tourists are very attractive

:4. In the constituent elements of tourism activities, the main body of tourism is

1. good: fast in, fast out, slow is the basic requirements of tourism on the development of transportation. The traffic organization of tourists traveling to Datong County can be divided into two aspects: external large traffic and internal small traffic. In terms of big traffic, the development of tourism in Datong County requires the formation of a regional cooperative big tourist traffic pattern. As far as the current situation is concerned, railroads, highways, and airplanes have dredged up the tourism routes between Datong County and the neighboring counties and cities, forming a barrier-free fast track for tourism. In terms of small traffic, how to build a tourist road system in accordance with the "Datong County Tourism Development Master Plan", the formation of traffic loops connecting the main attractions, the formation of excellent tourist routes in the county and fixed tourist vehicles, the formation of the county's small traffic system will also be the focus of the next period of time.

II. Accommodation: in accordance with the market guide, structural optimization, rational layout, functional perfection, software enhancement, and actively try our best to improve the current problems of tourist hotels in our county. First of all, we will Haotian International Business Club upgraded to our county's star tourism reception hotel. According to the actual situation and the current reception capacity of Hudong Hotel, it can be upgraded in a focused way, such as joining the chain express hotel system. In the key scenic spots such as volcano cluster and Sidian Reservoir, we should not only develop star tourist hotels, but also youth hotels, self-driving camps and other forms of resting places, to attract and satisfy the lodging requirements of tourists of different consumption levels, such as high, middle, and low grades. Secondly, the combination of ecotourism, agricultural tourism and agro-tourism in our county to meet the wide range of interests of modern tourists, diversified needs, to meet the demand for hospitality during the peak holiday season.

Third, food: to further improve and enhance the tourism catering culture, and actively develop tourism cuisine with local characteristics. Datong County s local flavor diet characteristics are obvious, yellow cake, mutton, farmhouse soil rice in Datong has a certain popularity. We should develop and innovate the food culture, the use of good ecological environment in our countryside to develop farmhouse Xiping, Baoxu, Jule and other townships catering facilities, and actively develop pollution-free tourism food. At the same time, the appropriate development of the volcanic cluster of large-scale, high-grade, specialty foods, increase the characteristics of domestic tourists, medium and low-grade catering services, to promote the catering industry and the organic combination of tourism, accelerate the folk culture and natural ecological food.

Four. Tourism: grasp the development of scenic area control detailed planning, further improve the scenic area construction, increase the scenic area ecological and cultural elements of input, to provide tourists with a good tourist environment; accelerate the construction of tourist attractions with the Datong Volcanic Group National Geopark as the leading tourist attractions, and actively develop various types of tourism products, to meet the needs of tourists at different levels; the development of the waterfront ecological leisure manor into a new highlight of the tourism industry of the county, so that more tourists Into the back garden of Datong, so that eco-tourism has become a new fashion for urban residents.

Verb (abbreviation of verb) to buy: among the six elements of tourism, buying has the highest weight in tourism and the greatest impetus to the local economy. It is necessary to develop tourism commodities with local characteristics and volcanic cultural connotations of Datong County at multiple levels and in multiple directions to improve the grade and economic benefits of tourism shopping in Datong County. Encourage the development of tourism commodity production and accelerate the development of comprehensive tourism shopping centers to provide various service needs suitable for tourists. Establish tourism commodity enterprises with orientation and demonstration, and gradually form industrial clusters of tourism food, tourism handicrafts, tourism daily necessities and tourism health care products. Key tourist attractions should build tourist shopping centers or tourist commodity streets, and constantly launch tourist commodities with high quality, new styles and beautiful packaging.

Infinitive verb entertainment: entertainment activities in the tourism industry usually consists of two parts: interactive, participatory and tourists activities during the night entertainment program tourism. Especially tourists are very attractive evening entertainment program

5. Tourists are the main body and basis of tourism activities

Tourism subject - tourists; tourism object - pieces of tourism products; tourism media --Tourism industry and tourism activities throughout (refers to a certain economic, social, environmental as the basis for the existence and development of the phenomena and relations arising from the mutual conditions and interactions between tourists, tourism objects and tourism media sum).

6. The basic composition of tourism activities () including the main body of tourism, the object and the medium

l Tourism is the scenic spot, the tourism object is a tourist hotel, tourist transportation and so on. The medium of tourism is the travel agency. Tourists can you can't travel without these latest essential elements.

7. What is the subject of tourism activities, it can be defined as

Tourism aesthetics

is the need of the subject of tourism to pursue spiritual enjoyment in tourism activities.

Tourism aesthetic culture includes three types: natural aesthetic culture, social aesthetic culture and artistic aesthetic culture. The difference between Chinese and Western traditional culture determines the difference between Chinese and Western tourism aesthetic culture, and the difference between tourism aesthetic subject determines the difference between tourism aesthetic nature and tourism aesthetic value.

Teacher Zhang Hairong China's value lies in the aesthetic theory of exploration. But social life is diverse and complex. Tourism is no exception. Aesthetic tourism is different from ancient and modern tourism. Modern tourism has a whole new connotation. It has become a commercial activity, an independent economic form and a new industry. Whether it is the development of the object, the aesthetic behavior of the subject, or the tour guide, it is all economic behavior, and you can don't don't have money to travel. The richer the person, the more people will travel; as far as the purpose of travel is concerned, the purpose of the traveler is different, not all travelers are traveling for the sake of aesthetics. Some ancient people traveled for learning, some for seclusion, some because they were disillusioned with their official position, and some because they were relegated and punished for being an official; some modern people want to relax and get close to nature, some want to see the modern civilization of the metropolis, some want to search for knowledge, and some want to find their dream of making money. What's more, people in different situations, identities and economic statuses have different aesthetics. It is never easy to focus many eyes on one focal point. In this regard, the Datong County Tourism Development Master Plan also has a lot to offer. That is why I am convinced that "Tourism Aesthetics" is not only an architecture for today, but also a cornerstone for establishing a complete tourism aesthetics in China. We have reason to believe it will win the trust of modern and future readers.

8. The basic composition of tourism activities what includes the subject-object and medium-object of tourism

The first view is that tourism culture is the material and spiritual result of the interaction between the subject of tourism, the object of tourism and the medium of tourism. It is not a simple combination of tourism and culture, none of the three elements of tourism can form or constitute tourism culture alone.

The second viewpoint is that tourism culture is the sum of tourism-related material and spiritual wealth created by human beings in the past and present.

The third view is that tourism culture is the cultural form of tourism life and the cultural connotation of tourism, a unique social phenomenon. It is even believed that the study of tourism culture should only involve tourists and tourism resources, while the tourism media, i.e. tourism culture, belongs to corporate culture and cannot be included here.

The fourth point of view is that tourism culture is the ideology and its outward expression reflected and created by tourists or tourism operators in the process of tourism consumption or service. This view obviously excludes the content of tourism resources.

The fifth viewpoint holds that tourism culture is the sum of the ideologies and outward expressions created by tourists and tourism operators in their consumption or tourism management services, and it is the process and result of the mutual collision between the social culture of the tourism origin and the social culture of the tourism destination through the special medium of tourists. (Ma Bo, "Principles of Tourism Aesthetics")

The sixth point of view is that tourism culture is the sum of material and spiritual wealth created by human beings in ancient and modern times that is closely related to tourism. All the material and spiritual wealth that can make tourists comfortable, enjoyable, educated and improve the cultural quality and skills of tourism service providers in the process of tourism belongs to the category of tourism culture. (Wang Mingxuan, Principles of Tourism Aesthetics)

Of the above six viewpoints, the first, second, fifth and sixth are expressed differently, but the extents are basically the same. It seems inappropriate to say that the third and fourth viewpoints have a narrower extension, or that they exclude tourism media or tourism objects. In terms of connotation, all six formulations are imperfect. For example, the second view essentially equates general social culture as a potential tourism resource with tourism culture without clearly revealing the characteristics of tourism culture. The first view is generalized and the two negative sentences do not reveal the connotation of the concept of tourism culture in a positive way. The third and fourth viewpoints have their own flaws. The fifth and sixth viewpoints are a combination of the third and fourth viewpoints, and their logical results are necessarily flawed. The sixth viewpoint is essentially a materialization of the second viewpoint and overcomes its general shortcomings in form. In any case, the above views basically adhere to three principles, namely

(1) tourism culture exists objectively and has relative independence;

(2) the emergence and development of tourism culture must be based on general culture and the intrinsic value factors of general culture;

(3) tourism culture is not a simple relocation of general social culture into the field of tourism. Rather, it is a new culture created under the premise of inheriting or partially including general cultural forms. In contrast, the first view summarizes the three elements of tourism more succinctly in terms of extension, while the fifth and sixth views are more explicit in terms of connotation.

Combined with the above views, we can define tourism culture as follows: tourism culture is the sum of ideologies and their external manifestations created by the interaction between tourism objects, tourism subjects and tourism subjects in the process of tourism or activities.