Traditional Culture Encyclopedia - Traditional culture - How to drain traditional manual workshops?

How to drain traditional manual workshops?

Hello! I'm brother kang! Thank you for inviting me! There must be a shop in the traditional handicraft workshop! Then if there is a store, we must solve the problem of guests arriving at the store!

First of all, where is your shop? Many people say that good wine is not afraid of the deep alley. I think this sentence misled many people. After all, this extreme case will only be verified by a few people.

So I suggest you spend more time on the choice of store location! Because I don't know what kind of traditional handicraft workshop you are. I'll give you a case around me to share!

I have a friend who makes traditional snacks around me. The unit price of basic customers is around 10-40 yuan. I opened a shop on the first floor of a high-end office building in Wuhan before. There are many white-collar workers, but the passenger flow is obviously insufficient. Why? Because white-collar workers generally don't eat snacks at noon, they basically choose dinner. My advice to this friend is to open a shop in a different place and expand the category. Finally, this friend opened the snack bar to the commercial street. In fact, the rent is similar, but the effect is different.

So I suggest you analyze what your product is. To what crowd? There must be a suitable store to have a passenger flow.

In addition, my advice to this friend is online one-dimensional drainage. His product can achieve one-dimensional drainage. Why are you doing this? Because customers are drained from the line, they must order other snacks. You can also do this, for example, if you buy handmade products, such as handmade bracelets, choose one or two cheap items for online fission drainage, and then drain them offline to the store to guide customers to buy other products!