Facing the new situation of cultural industry development, how can we revitalize my country's cultural industry?

At present, the development trend of the cultural industry is gratifying, showing an upward development trend in the face of adverse conditions. The introduction of the "Cultural Industry Revitalization Plan" has guidance, encouragement and guidance for consolidating development results and further promoting the development of cultural and creative industries. protection function. In terms of implementing the "Cultural Industry Revitalization Plan" and promoting the development of the cultural industry, I think there are several relationships that need to be paid attention to.

First, the relationship between inheritance and innovation. Chinese culture has a profound historical accumulation. Excellent traditional culture must be inherited and protected, and innovative concepts, ideas, approaches and means must be integrated into it. It is necessary to turn excellent cultural resources and rich cultural accumulation into production factors that promote industrial development, and transform cultural resource advantages into industrial advantages and innovation advantages.

Second, the relationship between cultural undertakings and cultural industries. Cultural undertakings are the basis for the development of cultural industries. Cultural industries are an extension of cultural undertakings and an important way to meet the spiritual and cultural needs of the people. Therefore, we must adhere to the "two-pronged approach" and achieve simultaneous development of cultural undertakings and cultural industries in promoting cultural construction.

Third, the relationship between government, market and enterprises. To develop the cultural industry, we must adhere to government guidance, market leadership, and enterprise dominance. The government should actively create favorable conditions for the development of the cultural industry and play a guiding and supporting role. It is necessary to give full play to the fundamental role of the market in allocating cultural resources and follow the laws of market economy. We should give full play to the main role of cultural enterprises and produce more and better spiritual and cultural products.

Fourth, the relationship between cultural industry and financial capital. The development of the cultural industry must be combined with financial capital. It must rely on the power of capital and the wings of capital to achieve leapfrog development. At present, it is necessary to innovate systems and mechanisms to remove obstacles for financial capital to participate in the cultural industry, and establish and improve the cultural industry investment and financing service system as soon as possible.

Fifth, the relationship between culture and technology. With the rapid development of modern technology, digital technology and information technology have brought severe challenges and valuable opportunities to the development of cultural industries. We must vigorously promote the organic combination of culture and technology. On the one hand, we must use technology to transform and improve traditional cultural formats, and on the other hand, we must actively use new technological means to create new cultural formats. This point should be highly valued in the development process of cultural industry.