How to understand the development of cultural industry in China?

Development Status of Cultural Industry in China

(A) China cultural industry development process

Since the reform and opening up, the development of China's cultural industry has roughly experienced the following three stages: 1. Understanding stage (1979- 1992).

Since the reform and opening up, with the development of market economy, the economic system reform has been carried out step by step, and the reform of state-owned enterprises has also made great achievements. Cultural development is relatively backward, which seriously restricts the coordinated development of economy and society. At present, the serious contradiction between the market economy system and the existing cultural development mechanism makes the art groups, publishing industry and film and television industry all covered by the state finance face a major crisis of their own survival and development. People realize that the traditional cultural management system seriously restricts the development of culture, and cultural development must be coordinated with the market economic system. 1979, the first music teahouse in Chinese mainland was born in Yuedong Hotel, marking the beginning of the development of the cultural and entertainment market in China. During this period, due to the lack of legal support, the government's management of individual and private cultural business activities was quite chaotic. Until 1987, the Ministry of Culture, the Public Relations Department and the State Administration for Industry and Commerce jointly issued the Notice on Improving the Management of Commercial Football, which made clear the legal nature of hosting commercial football for the first time, and the government legally confirmed the legal status of the cultural market.

2. Initial development stage (1993-2002)

The most striking feature of this stage is that with the reform of China's economic system, the economic attributes of culture have been fully discussed and gradually deepened. 1993, the Ministry of Culture promulgated the Measures for the Administration of Commercial Song and Dance Entertainment Places, which stipulated the application and approval, venue facilities, experience management, rewards and punishments, etc. of commercial song and dance entertainment places, and fully affirmed the economic attributes of the entertainment industry. 1996, with the approval of Publicity Department of the Communist Party of China, the State Press and Publication Administration approved Guangzhou Daily to carry out the pilot reform of newspaper group, and Guangzhou Daily Group was officially listed. This indicates that the value attribute of cultural industry has been widely recognized. Subsequently, the enterprise reform of radio, film and television industry, book publishing industry and other institutions was gradually carried out, and some enterprise operation mechanisms were established.

3. Overall promotion stage (2002-present)

In 2002, the report of the 16th National Congress of the Communist Party of China put forward that "to build a well-off society in an all-round way, we must vigorously develop socialist culture. Actively developing cultural undertakings and cultural industries requires "adapting to the development requirements of the socialist market economy and promoting the reform of the cultural system". [3]68 Subsequently, the pilot work of cultural system reform was carried out in an all-round way, especially in terms of operating mechanism, investment and financing mechanism and management mechanism. On the investment mechanism, capital began to enter the media. The listed companies of radio and television system include Hunan Radio and Television Media, Beijing gehuayouxian, CCTV Media, Shaanxi Radio and Television Network and Shanghai Oriental Pearl. In the management system, the relationship between the government and cultural enterprises and institutions has been straightened out, and the internal reform of cultural enterprises and institutions has been deepened.

(B) the characteristics of the development of cultural industries in China

1. The theoretical understanding of cultural industry has gradually formed * * * knowledge, and the cultural industry policy has a basic framework.

After theoretical discussion on the nature of cultural industry, people gradually have a clear understanding of the industrial development of culture. The cultural industry has really been implemented.

2. The cultural industry is developing well.

Mainly manifested in three aspects: First, the cultural process of audio-visual, entertainment, newspapers, movies, performances and other industries has advanced by leaps and bounds, and some industries or cultural categories have been completely commercialized. Second, many large domestic enterprises and listed companies invest in cultural industries in various ways. Third, the relationship between cultural industry and urban development is increasingly close, and it has gradually become a pillar industry in large and medium-sized cities.

3. The reform of the cultural system continued.

1993 The former State Commission for Economic Restructuring innovated the media management system and established the China Reform Newspaper, which was invested by a company, breaking the previous precedent of relying solely on the government to run organ newspapers. From 65438 to 0998, Hunan Radio and Television Group was established, which broke industry boundaries and involved various media operations.

4. After China's entry into WTO, the cultural industry will gradually remove the restrictions in the advertising field within three to five years, and allow foreign capital to participate in the renovation and reconstruction of China cinemas.