Characteristics of various formats of traditional retail industry

The characteristics of commodity structure are: depth and width.

Department stores (Zhong You, Parkson, Juntai): The depth is large and the width is small.

Supermarkets (Wal-Mart, Carrefour): Wide and deep.

Major (Decathlon-Sports: This store has the widest and deepest categories.

Monopoly (it needs to be explained here that some people will use Nike, Adi and Li Ning as the classification of monopoly, which is wrong. Those are monopoly brands, not monopolies). Monopoly should be like Dazhong and Gome. The width of the store category is small and the depth is the largest.

Convenience (7. 1 1 quick customer, good neighbor) has a medium width and a small depth.