Traditional Culture Encyclopedia - Traditional culture - The three major advantages and three major disadvantages of self media

The three major advantages and three major disadvantages of self media

The definition of self media, broadly speaking, includes not only groups, corporate microblogging, public numbers, etc., but also the publication of personal views. It is this feature that makes self media popular, civilian and personalized. Everyone can have a voice.

2. Low threshold, easy to operate

The operation of traditional media is very troublesome, and often requires a lot of human and material resources and time, etc., compared with the self media, it is much simpler. As long as you have a cell phone you can register on the self media platforms such as WeChat, Weibo, QQ and so on, and then you can publish text, music, pictures, videos and other information on the network through these platforms. It is also for this reason that the development of self media is soaring.

3. Strong interaction and rapid dissemination

We can operate and maintain our own self-media at any time and any place, which greatly increases the frequency of interaction and improves the speed of dissemination. Self-media can quickly disseminate information to the audience, the audience can also be the first time the effect of information dissemination feedback.

4. The good and the bad are mixed

Because everyone has their own ideas and ways of expression, and as a self-media, because it is on behalf of the individual's point of view, naturally, the good and the bad are also mixed.

5. Low credibility

Some people in the media, in order to pursue the click rate, out of the eagerness to achieve the mentality, often write some low authenticity of the news, resulting in a low credibility of the media.

6. Relevant laws are not standardized

Although there are a lot of decrees on the control of self-media platforms in China, these decrees are still only on the management of websites, which is not comprehensive enough compared to the momentum of the development of self-media nowadays. Therefore, how to legally regulate and guide the self-media, the urgent need for the whole society to participate, **** seek good advice.