What are the classic books that sales must read?

Circle trap, selling is to play emotional intelligence, Mia run, win or lose, ups and downs. The above novels truly reflect the difficulties and solutions encountered by salespeople in their work, and are worth recommending.

1, "Circle Trap": This book can be called a "victory" for practitioners in various industries to learn in the workplace. Taking the sales business war of two large-scale projects as the main line, the sales details are comprehensively interpreted. Only "diligence, opportunity, talent and experience of failure" can achieve success.

2. "Sales is to play with emotional intelligence": This book starts with the most common dilemmas of salespeople and the sales industry, analyzes the causes of sales dilemmas through comparison of examples, and gives corresponding solutions in combination with these sales problems, so that you can see the sales misunderstandings clearly.

3. "Mia Run": tells the sales story of Mia, a graduate who just graduated from college and entered the society, struggling in a foreign company. Mia's image is very distinct. As in our university, I am afraid of online application and interview, my English is not enough, and I am worried about the intrigue of foreign companies in legend. After reading this book, I will give myself a little confidence.

4. Winning or losing: Based on the decisive battle between two multinational companies in China market, the novel vividly tells the story of sales experts from both sides competing for bank super orders and sprinting sales targets. Taking the super-auction as the main line, the plots of workplace struggle, team building, sales confrontation, business public relations, emotional entanglements and so on are brilliant.

5. Floating and Sinking: This book is a sales novel written in the background of IBM. This book was written in 2009. The grasp of sales affairs in the book has reached the position that "the wind rises at the end of the Qing Dynasty and ends between the grass and the grass". This book is full of many elements of business war: job hopping, kickbacks, corporate politics and so on.