Traditional Culture Encyclopedia - Traditional culture - How to run a western restaurant
How to run a western restaurant
Western restaurant is a high-profit catering service in China market. The high starting price is mainly reflected in the cultural status of western food and the cost compared with Chinese food. Restaurants nowadays, especially fast food restaurants. Pay great attention to decoration and create a more comfortable and clean consumption environment for guests. In addition to the staple food, western food also has extra desserts, afternoon tea and other foods. And catering is paying more and more attention to culture. Therefore, when preparing, you can consider, first of all, decide your own direction, which is to provide staple food services or comprehensive services? By comprehensive service, I mean selling all the foods that can be realized in western food culture as products. For example, the most basic pasta and steak, as well as special coffee and other foods (roast mutton is also delicious, baked in the oven). Secondly, according to the services and consumer groups you provide, decorate the storefront with characteristics to reflect the western culture. Decoration is a science and art, not a simple brick wall. Decoration design can not only design culture, but also cater to the hobbies of your target consumers. For example, a magnificent western restaurant and a leisurely western restaurant give guests a completely different feeling. The former may have more enterprise workers and managers like to go. The latter may have more young people, young people who pursue fashion and western culture to consume. Therefore, proper decoration is very important to you. In addition, there are questions about teachers and services. As we all know, food is made by people. Then, good-looking food can attract guests' appreciation, and delicious food can make guests satisfied with their own tastes. It is true that the so-called color, fragrance and taste are all available. Therefore, experience and skills are very important when hiring experts. If you have money to invest, please don't care about the master's salary and service. You should try to refer to books in the service industry. Because you will manage and train many people, not a few. Finally, there is the question of your location. Please consider your market and choose a good place. Daily expenses should also take into account the choice of this place. Rent is the most direct problem. The location itself should be the first, but I think before choosing the address of the business premises, analyze your market and estimate how much you can invest. Don't be too blind and don't be too hasty. In addition, mention a situation that I think is necessary. It is to create a kind of knowledge and a kind of culture in the course of business operation, which you created yourself. Creating this knowledge around your western restaurant, your service and your customers will help you achieve effective promotion and consolidate customer relations.
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