Traditional Culture Encyclopedia - Traditional culture - Qing Wang's design case about brand image promotion and cultural relics activation of time-honored brands shows that the correct description is ()
Qing Wang's design case about brand image promotion and cultural relics activation of time-honored brands shows that the correct description is ()
Qing Wang's design case about brand image promotion and cultural relics activation of time-honored brands shows that the correct description is ()
A. Green Fruit Wild Hope refines the design essence of the traditional logo of the "White Elephant" comb, introduces new cartoon IP images-male elephant Aji and female elephant Mei to form a pair of elephants, and also adopts the homophonic stalk of "things" to enhance the acceptance of young audiences.
B "Yudie" dried radish has changed the rusticity of the old packaging, the transparent area of butterfly modeling has enhanced the brand awareness of "Yudie", the word "edible experience" in Changzhou dialect reflects the regional characteristics and product tonality of specialty products, and the "network celebrity snack" packaging is suitable for young audiences and convenience store sales environment.
C. The design concept of "exorcism" originated from the stone carving of god beast in Nanjing. In its fierceness, the designer made a cute and playful expression of sticking out his tongue and made a lovely design. In the future, it will be located in the IP route of Guochao, and will develop into fashion brand clothing, blind boxes and other categories.
D. "You should cheer for the ducks today, too! The image of "clay figurine post-it notes" comes from an ancient clay figurine of the Southern Dynasties in Nanjing Museum. Although he looked depressed, he still held a shield and made a gesture of refueling. The designer designed the shield as a post-it note frame, conveying that "although the post-it note is full of today's schedule, we must refuel and finish it!" "The design concept.
Correct answer: ABCD
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