The difference between exhibition design and exhibition design

1. Display design pays more attention to creating enterprise characteristics.

The exhibition pays attention to the short-term rapid display of core exhibits, but unlike it, corporate exhibitions are basically indoors, mainly in closed spaces. When designing the exhibition, we should carry out personalized design around the characteristics and needs of the enterprise, pay attention to the grasp of content and spatial layout, make reasonable layout, make the limited space produce the best exhibition effect, and at the same time consider the future scalability.

2. Exhibition design and application of building materials

The materials used in the design and construction of exhibitions are generally simple. Because the exhibition is temporary and needs to be designed and built quickly during the exhibition, the simpler and lighter the materials, the better. As an exhibition platform for enterprises to open to the outside world for a long time, exhibitions should pay more attention to the quality of materials. Durable and high-quality materials can make the exhibition hall more textured.

3. The target groups are different.

Most of the exhibitions are oriented to government leaders, major customers and employees of enterprises, while the exhibitions pay more attention to attracting the participation of channel providers, participating customers and the public. Different people face different emphases. The exhibition needs some contents of corporate culture construction to unite employees, while the booth needs to highlight innovative products and show the strength of enterprises to attract potential customers.