Traditional Culture Encyclopedia - Traditional customs - What traditional forms are worth inheriting and developing in China's layout design?
What traditional forms are worth inheriting and developing in China's layout design?
Layout design is an important part of modern design art and an important means of visual communication. On the surface, it is a kind of knowledge about arrangement; In fact, it is not only a skill, but also a high degree of unity of technology and art. Layout design is one of the basic skills necessary for modern designers. Layout design refers to the designer's design behavior and process of organizing and purposefully arranging visual information elements such as words, pictures (graphics) and colors in a pre-set limited layout according to the design theme and visual requirements, using modeling elements and formal principles, and according to the needs of specific themes and contents. The application scope of format design involves newspapers, publications, books (picture albums), product samples, calendars, booths, posters, Yi Labao, posters, album covers, web pages and so on. Typesetting design is not an end in itself, but a means to better disseminate customer information. Designers used to indulge in personal style and fonts and graphics that didn't match the theme, which was often the main reason for the failure of mediocre design. A successful typesetting design, first of all, must be clear about the customer's purpose, in-depth understanding, observation, research and design-related aspects. A brief consultation is the beginning of a good design. Layout design is inseparable from the content, but also reflects the theme of the content to enhance readers' attention and understanding. Only when the theme is clear and obvious can we achieve the ultimate goal of layout and composition.
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