E-commerce work research report

E-commerce work research report

As society moves forward step by step, the report is used more and more frequently, and the content of different reports is likewise different. So you really know how to write a good report? The following is my help to organize the e-commerce work research report, welcome to learn and reference, I hope to help you.

First, the basic situation

In recent years, the rapid development of e-commerce in Heze City, has been recognized as "the province's e-commerce demonstration city", "national e-commerce demonstration cities The number of Taobao towns and Taobao villages ranked first in the country, and became the second prefecture-level city in the country to have a "total number for the village".

According to the municipal party committee, the municipal government deployment, in accordance with the General Chamber of Commerce, the provincial society to build supply and marketing societies "a network" requirements, Heze City, supply and marketing societies at all levels to adapt to the trend of e-commerce development, to accelerate the construction of agricultural products, agricultural supplies, daily necessities, the "three nets" fusion, online and offline mutual promotion of rural e-commerce system, the development of e-commerce. On-line and off-line promotion of rural e-commerce system, and gradually formed a "information linkage, property rights docking, business cooperation" as the theme of the city's supply and marketing "one network" of the new circulation pattern. At present, the city's nine counties and districts supply and marketing society county-level e-commerce platform companies and township-level e-commerce operations center to achieve basic full coverage, with the General Society of Supply and Marketing e home, the provincial platform company for the effective docking, the emergence of a number of Dongming supply and marketing head of the village network, Yuncheng supply and marketing e home, Chengwu township folks, Juye send your home, etc., with the characteristics of the supply and marketing society, a number of e-commerce brand and mode of operation, to get the trust of the masses of farmers and welcome, but also by the party committees and governments at all levels!

At present, the supply and marketing society's characteristic e-commerce brand and operation mode is trusted and welcomed by the farmers, and also valued and supported by the party committees at all levels.

Up to now, the city's supply and marketing system to carry out e-commerce business enterprises reached 107, including 9 professional e-commerce company; 326 people engaged in e-commerce, self-built e-commerce platform 7, opened 348 online stores, e-commerce investment totaled 45.55 million yuan; access to policy support at all levels of funding 12.1 million yuan; in 20xx the city's supply and marketing e-commerce sales of 3,470,000,000 yuan.

Second, the main practice

First, the idea to pay great attention. In recent years, Heze Municipal Society to seize the supply and marketing society to deepen the comprehensive reform and all levels of party committees and governments to vigorously promote e-commerce historical opportunities, around the construction of modern rural circulation system, on the one hand, to unify the ideological understanding, and actively adapt to the new industry, and constantly improve the initiative to promote the e-commerce business, initiative; on the other hand, to go out and learn from the development of e-commerce experience in Texas, Linyi, Rizhao, and other places to vigorously promote to the county-level e-commerce company The company has been working hard to promote the county-level e-commerce companies, township operation centers, village-level service stations as the main body of the county e-commerce operation and service system, and continue to build the commodity supply chain, the agricultural industry chain, the life service chain, and innovate the agricultural super-docking, bulk trading of agricultural products, the whole network marketing of agricultural specialties, agricultural materials and daily necessities, and convenient life service, such as e-commerce development mode.

The second is to actively build an e-commerce platform. Municipal and county supply and marketing societies based on their own reality, in accordance with the "front diversification, modularization, backstage integration," the overall layout of the development of e-commerce, gathering and integrating the system of e-commerce resources, and actively build e-commerce platform. City Aufe electric company operations center has completed 600 square meters of service building and related facilities; Yuncheng County Qingsong E-commerce Co., Ltd. since the establishment of December 20xx, has initially established a set of county-level e-commerce operations centers, agrochemical service centers, warehousing and logistics regional distribution centers in one county e-commerce integrated platform company. Dongming supply and marketing village head network rooted in the grassroots, silent cultivation, out of a close to the farmers, thrive on the development of the road, stand out in the fierce competition in rural e-commerce, has been named the province's e-commerce Shuangchuang star, the national supply and marketing system in 20xx annual county landing model successful highlights of the project, and successfully hosted the 20xx supply and marketing e home Internet conference Dongming Summit. Chengwu County Supply and Marketing E-commerce Co., Ltd. through the establishment of the Supply and Marketing System E-commerce Association, give full play to the traditional industries of supply and marketing cooperatives and village-level business service outlets, focusing on the development of agricultural specialties and daily necessities e-commerce, and make every effort to build a new business service system. Juno County to send your home supply and marketing e-commerce Co., Ltd. set up an area of 1200 square meters of the county-level operations center, set up a real product display area, the real product testing area, online experience area, online trading area, running the back office area, a small training area and other six functional areas.

Third, improve the e-commerce network and logistics warehousing and distribution facilities. Dongming supply and marketing village head

network to take "three zero" cooperation new model, explore the "community marketing" new model, the development of e-commerce village head store more than 240, through the rural e-commerce the last one hundred meters; Yuncheng Qingsong e-commerce company stationed in the Yuncheng Electricity Industry Park The office area of 300 square meters, has a high standard warehouse of more than 3,000 square meters, and the official establishment of "郓城供销仓库 logistics distribution center", configure all kinds of vehicles 11, more than 150 traditional offline customers. Chengwu supply and marketing e-commerce company to supply and marketing e-commerce association as a link to improve the level of information technology services in rural areas as the focus, to speed up the village-level integrated service centers (society) and other grass-roots outlets of the transformation of information technology training, training of e-commerce talent for the farmers to provide the masses with online store marketing, e-payment, ticketing agency, agricultural science and technology and information technology training and other services. Juno County, the company set up to send your home logistics company, the existing full-time distribution staff of 10 people, with 12 distribution of special vehicles, 4 lines to the countryside every day to ensure that within 24 hours can be delivered in place.

Fourth, based on local resources to guide the cultivation of brand. 郓城县社青松电商公司积极相应县政府呼吁，大力发展本地农特产品种植基地，尤其是 "郓半夏 "的规模、产业化、品牌化发展，种植规模达到500亩。 Chengwu supply and marketing e-commerce company to agricultural special products marketing and channel development as a breakthrough, with Taobao enterprise store, WeChat official store, Alibaba and other platforms to enhance marketing efforts, the initial exploration of advantageous commodities on the road, is now operating 2 series of more than 63 individual products, which uncovered the secret recipe of the Qing dynasty stewed chili peppers and professional cooperatives featured by the popularity of dry cold skin customers. Aofu E-commerce Company has also made a big breakthrough in the sales of peony seed oil, peony pistil tea, peony flowers and other local specialties. Jancheng County Social E-commerce company of the Yellow River beach area small grains, Yan Shi yam, hairy fungus and other aspects of the cultivation of the formation of their own brands.

Fifth, actively seek strong support at all levels. Heze municipal government attaches great importance to and strongly support the work of e-commerce. In recent years, the municipal party committee and municipal government of the main leaders and leaders in charge of the convening of many meetings, thematic research, scheduling, and promote the work of e-commerce, has issued the "on accelerating the development of rural e-commerce," "on the cultivation and development of the ten innovative industrial clusters of the views", "on the development of the implementation of the views of the masses of innovation and entrepreneurship space to promote the implementation of the views of" the "city's e-commerce development for three years (20xx -On January 10, 20xx, the Department of Commerce signed a strategic cooperation agreement with the Heze Municipal Government on the scientific leapfrog development of Heze business. According to the agreement, the Department of Commerce will focus on the key industries promoted by Heze City, support Heze to prioritize the development of e-commerce, the development of commerce and circulation industry, foreign trade, park port construction, and increase the expansion of two-way investment in Heze and policy support. At present, the construction of the supply and marketing society e-commerce company has been incorporated into the government at all levels of e-commerce development planning, the city and county supply and marketing societies have also become the government's rural e-commerce work leading group member units. In recent years, the city **** apply for financial funds at all levels 12.1 million yuan for e-commerce business development.

Third, there are problems

As an economically underdeveloped region, Heze City Supply and Marketing e-commerce work started late, the progress is relatively lagging behind, and most of the counties and districts are still blank. Existing 'outstanding problems are mainly:

First, the ideological understanding is still not in place, the current situation of Alibaba and other e-commerce giants to accelerate the extension of the situation to the countryside is not enough to understand the lack of a sense of urgency and a sense of crisis; second is the lack of professionals and technology, in the specific operation of the larger constraints, there are difficult to worry about the mood; third is directly under the enterprise strength is weak, the foundation of a poorer, can not play the role of leading, not to form a support and backing, but also to support and backing. Shape not rely on and backing, agricultural supplies, cotton and other traditional business advantages to play is not obvious; four is the individual counties and districts supply and marketing societies grass-roots business network, especially village-level business outlets are not sound, the development of e-commerce there are practical and objective difficulties; five is the construction of e-commerce platforms are not complementary, is not sound, the level is low, the radiation force is not strong, the rural logistics system is not perfect, the logistics and distribution is not smooth; six is the brand of the product is not loud, the homogenization of phenomena Obviously. In particular, agricultural e-commerce exists in the supply of timeliness, storage and transportation capacity and cost control problems in the quality and price do not have an advantage, the need to find the corresponding improvement measures from the storage and logistics, product standards, quality and safety traceability system and other three aspects.

Four, the work of the recommendations

1, to play the advantages of the integration of resources. The General Chamber of Commerce, the provincial society to strengthen business guidance, promote business docking, through the combination of online and offline, in the sale of industrial products, agricultural products upstream to provide platform services, the formation of a unique network advantages, to create an upgraded version of the supply and marketing society integrated service network.

2, strive for support, improve facilities. Strive for the higher society and the local party committee government policies, funds and all aspects of support to accelerate the construction of regional logistics centers and high-quality agricultural products base construction.

3, the introduction of talent, growing team. Societies at all levels should increase the introduction and training of e-commerce talents, especially to increase the introduction of agricultural technology talents and food technology talents training.

4, based on the local, expand business.

① convenience services: through the online e-commerce platform, offline village and township integrated service outlets for the administrative region to provide residents with daily life related to water, electricity and coal payments, phone bill recharge, welfare lottery, booking car train and airplane tickets and other convenience services.

②Local life: local preferential merchants, hospital appointments, labor information, housing agencies, food orders, second-hand transactions and other life services.

③ Inclusive financial services (are communicating specific cooperation matters): through cooperation with local banks, to provide farmers with small deposit and withdrawal, microcredit, land mortgages, lease mortgages and other related financial services;

④ E-government: online platform to provide the government services related to government affairs, including policy consulting, formalities, dissemination of information, meteorological and environmental protection, agriculture policy, tourism, education, transportation and so on.

5, standardized governance, orderly development. Strengthen credit supervision and industry self-regulation, the implementation of electronic signature authentication certificate system, combined with the actual, the development of e-commerce supply and marketing system development planning and governance measures, security control, network business behavior supervision, network intellectual property protection and other aspects of the system, to create a good environment for the development of e-commerce.