Traditional Culture Encyclopedia - Traditional customs - How to promote today's headlines?

How to promote today's headlines?

1, determine the delivery form.

Today's headline advertising resources are diverse, including open screen advertising, information flow advertising, details page advertising, related recommendations, video post bar advertising, atlas tail box advertising, search area and so on. Follow the user's usage trajectory to meet the needs of brand all-round promotion and communication to the maximum extent.

Step 2 Choose a sales method

The advertisements on today's headlines need to be opened and operated in the huge engine delivery management background. Sales methods include CPT, CPM, oCPM, CPC, CPA, etc. , can be selected according to the actual marketing needs;

3. Configure crowd positioning.

When promoting today's headlines, advertisers can filter labels according to gender, age, interest, keywords and other dimensions for advertising. After advertising, they can monitor the advertising data in real time, which is convenient for advertisers to control the advertising and adjust the advertising mix.

4. Make good use of platform tools

The huge engine provides advertisers with diversified creative production and matching tools, intelligent optimization tools, batch delivery assistants, clue tools, website building tools, CRM tools and so on. To make advertising operations simpler and more efficient. For details, please visit official website Giant Engine for details or call the official platform for consultation.