Traditional Culture Encyclopedia - Traditional customs - Xihu Longjing production and marketing status quo 2022

Xihu Longjing production and marketing status quo 2022

As one of China's traditional famous teas, Xihu Longjing, its production and marketing status has always been in the spotlight. 2022's Xihu Longjing production and marketing status can be described from the following aspects:

1. Production: according to the data released by the Zhejiang Tea Association, the production of Xihu Longjing will be about 3,800 tons in 2022, which is a decline compared with the previous years. This is mainly due to the impact of climate and environmental protection and other factors, part of the production area of the tea tree has been damaged.

2. Quality: The quality of Xihu Longjing in 2022 is more stable overall. Due to the continuous improvement of agricultural technology and the attentive cultivation of tea farmers, the tea leaves are complete in shape, with strong aroma and fresh flavor.

3. Market price: due to the scarcity of tea and market demand, the market price of 2022 West Lake Longjing is relatively high. According to the data released by Porcha.com, the wholesale price of 2022 West Lake Longjing is around 300 yuan per 500 grams, while the retail price will usually be more than 400 yuan.

4. Sales channels: In addition to the traditional brick-and-mortar tea estates and tea stores, more and more consumers nowadays choose to buy tea online. Major e-commerce platforms have also opened a special section for tea, and Xihu Longjing is also one of the popular categories.

Overall, despite some challenges, the status of production and sales of Xihu Longjing remains optimistic. Its sales volume and influence in both domestic and international markets have grown, making it one of the most important representatives of Chinese tea culture.