What kind of business model should be adopted by combining the development status of cold chain logistics of fresh goods with e-commerce

Current situation of cold chain logistics of fresh goods and seven modes of combining e-commerce;

(1) transportation type: mainly engaged in low-temperature transportation of goods, including trunk transportation, regional distribution and local distribution. At present, the representative enterprises of cold chain operation in China are Shuanghui Logistics, Rong Qing Logistics and Huari Tian Fei.

(2) Warehousing type: mainly engaged in low-temperature warehousing business, providing customers with warehousing services such as storage, storage and transit of low-temperature goods. Representative enterprises include Swire and Pfeiffer.

(3) Urban storage and distribution: mainly engaged in the integrated business of urban low-temperature storage and distribution. Although the profits of enterprises operating in this mode are not bad at present, it is difficult to achieve cross-regional services due to certain geographical limitations. Take Beijing Express Line, Shanghai Sinotrans Cold Chain and other enterprises as representatives.

(4) Comprehensive type: mainly engaged in low-temperature storage, trunk transportation, urban distribution and other comprehensive businesses. For example, China Merchants Meilong, Shanghai Guangde, Beijing Zhonglong and Chongqing Xuefeng.

(5) Transaction type: mainly engaged in low-temperature storage business in agricultural products wholesale markets, such as Lenovo Baishazhou, Haijixing, Jiangsu Runheng, Fujian Mingcheng, etc.

(6) Supply chain: around the core enterprises, through the control of information flow, logistics and capital flow, it provides low-temperature transportation, processing, warehousing and distribution services from the beginning of procurement to the sales terminal, connecting suppliers, manufacturers, logistics providers and distributors into a whole. At present, the representative enterprises of domestic cold chain operation include Zhongpin, Bank of Liang Zhong, Lenovo Gain Supply Chain, Guangdong Huaxin, etc.

(7) Personalization: Provide personalized temperature control logistics services according to the needs of enterprises, such as cold chain home delivery, which means that enterprises have Yamato.