Traditional Culture Encyclopedia - Traditional customs - What is a business model?
What is a business model?
question 1: what is a business model? As early as 195s, the concept of "business model" was put forward, but it didn't become popular until 4 years later (199s). The business model defined by Timos refers to a complete system of products, services and information flow, including each participant and its role in it, as well as the potential interests of each participant and the corresponding sources and methods of income. In the process of analyzing business model, we mainly pay attention to the relationship between a class of enterprises and users, suppliers and other cooperative offices in the market, especially their logistics, information flow and capital flow
Question 2: What is business model, business model, profit model and development (2) Business model: it is a conceptual tool containing a series of elements and their relationships to clarify the business logic of a specific entity. It describes the value that our company can provide to customers, as well as the internal structure of the company, partner network and Relationship Capital, and other factors to realize (create, sell and deliver) this value and generate sustainable profit income. (3) business model: explanation in academic literature 1. business model refers to the way in which enterprises organize and integrate various resources involved in their production and operation, in which resources are a broad concept, which not only refers to internal resources of enterprises, such as production and operation resources. Internal logistics resources and market sales resources 2. The so-called business model refers to the sum of management methods adopted according to different economic conditions in production and operation. According to Marxist theory, business model is the concrete embodiment of business model, which is the reflection of different economic development levels. (4) Profit model: explained in academic literature Generally speaking, profit model refers to, The economic center project is a mixture of ways to obtain cash flow after investing in economic factors and other means to obtain economic benefits. Its core is the combination of ways to obtain cash flow. (5) Development model: explanation in academic literature 1. The so-called "development model", its basic meaning refers to "in a certain region, under certain historical conditions, with distinctive economic development path" (Fei Xiaotong, 1997). That is to say, it summarizes the characteristics of economic development in a specific time and space. 2. Development mode refers to the unity of ways, methods and roads that people choose and implement in order to achieve development goals. It is a complete system composed of ideas, subjects, objects and tools, and whether people choose it correctly or not is directly related to development.
question 3: what is the business model, business model, business model, profit model and development model? The business model mainly refers to the position and mutual relationship of all links in the industrial chain such as operators, equipment manufacturers, terminal providers and ISPs in the whole industrial ecological environment.
business model is about "what to do, how to do it and how to make money".
the business model is that the business purpose of an enterprise is to attract customers, employees and investors, and to provide products and services to the market on the premise of ensuring profitability. Therefore, the business model of an enterprise is the * * * of the method by which the enterprise continuously obtains profits.
the profit model is the way for enterprises to gain profits.
development mode is a way for enterprises to constantly strive for customer satisfaction and win the trust of employees in order to obtain long-term survival and more objective profits.
question 4: what is COBC's business model? COBC business model refers to the mobile internet Cloud platform, operations center, businesses, consumer and the abbreviation of the first letter of English words. COBC is a streamlined business model of cross-border resource integration, which is based on the easy-to-move internet cloud platform, guides the commodity flow market and incites the commercial consumption market with "free access". Let the "profit from consumption" be combined with the business theory of "consumption exchange", and unite investors, consumers, merchants and product producers to create a "product consumption value-added assembly line". This business model has been favored by many well-known venture capital companies. Among them, Zhongsheng Investment, Softbank Investment and Kunwu Jiuding Investment Company have reached intentional cooperation and settled in the company for data investigation and business evaluation. It is estimated that the first round of financing will reach 5 million US dollars. COBC's business model takes consumers as the core, and applies the brand-new concept of " yuan consumption" to make more consumers take specific businesses and products as the consumption direction, and * * * consume resources, so as to rapidly promote the production scale and sales performance of manufacturers and products. Through the unique advantages of the Internet system, Cobc takes the first "one-stop" system economic model as its mission, and strives to detonate the brand-new business concept of " yuan consumption", so that more consumers can realize the rich returns of worry-free consumption.
In today's business, especially the e-commerce characterized by Internet technology is becoming more and more mature, the "Intensive Consumption Portfolio Model" is initiated to link domestic and foreign suppliers of high-quality products with branded goods and internet platforms, so that manufacturers can highly integrate the interests of "investors, consumers, producers, merchants and so on, and realize the maximization of interests through the business model assembly line.
question 5: what does the business model mean? Business model is one of the important research objects of management, and mainstream business management courses such as MBA and EMBA have paid different degrees of attention to it. In the process of analyzing business model, we mainly pay attention to the relationship between a class of enterprises and users, suppliers and other partners in the market, especially the logistics, information flow and capital flow between them.
business model: there are various trading relationships and connection modes between enterprises, departments of enterprises, even customers and channels, which is called business model.
business model is the creativity of entrepreneurs. Business creativity comes from the richness and logicality of opportunities, and may eventually evolve into a business model. The logic of its formation is: opportunity is the possibility of conveying more clear market demand through creative resource combination (schumpeter,1934; Kirzner,1973), is an unclear market demand or an unused resource or capability. Although it first appeared in the 195s, it was not widely used and spread until the 199s, and it has become a term on the lips of entrepreneurs and venture capitalists.
Question 6: What is a business model? Reprint the following information for reference
A business model is a three-dimensional model composed of customer value, enterprise resources and capabilities, and profit mode.
with a good business model, success is half guaranteed. A business model is how a company makes money.
new explanation of business model: business model is a system for an enterprise to meet the needs of consumers. This system organizes and manages various resources of the enterprise (capital, raw materials, human resources, operation methods, sales methods, information, brand and intellectual property rights, the environment in which the enterprise is located, innovation, also known as input variables), and forms products and services (output variables) that consumers cannot independently buy, so it can be copied by itself but not by others.
a good business model must include at least the following nine basic elements.
1. Value Positioning
What are the needs to be filled or what kind of problems to be solved by startups? Value positioning must clearly define target customers, customers' problems and pain points, unique solutions and the net benefits of such solutions from customers' perspective.
2. Target market
The target market is the customer group that the startup intends to attract through marketing and sell products or services to them. This market segment should have specific statistics on the number of people and the way to buy products.
3. Sales and Marketing
How to reach customers? Oral speech and viral marketing are the most popular ways at present, but they are not enough to start a new business. Start-ups should be more specific in sales channels and marketing proposals.
4. Production
How do startups make products or services? Conventional practices include home production, outsourcing or direct purchase of ready-made components. The key issue here is the time and cost to enter the market.
5. Distribution
How do startups sell products or services? Some products and services can be sold online, and some products need multi-level distributors, partners or value-added retailers. Start-up companies should plan whether their products are only sold locally or globally.
6. Income model
How do you make money? The key is to explain to yourself and investors how you price, whether the cash flow of income will meet all expenses, including daily expenses and after-sales support expenses, and then there will be a good return.
7. Cost structure
What are the costs of a startup? Novice entrepreneurs only pay attention to direct costs and underestimate marketing and sales costs, daily expenses and after-sales costs. When calculating the cost, you can compare the estimated cost with the reports issued by similar companies.
8. Competition
How many competitors do startups face? No competitors probably means no market. More than 1 competitors show that the market is saturated. Think about it here, just like airplanes and trains, customers always have a choice.
9. Market size, growth and share
How big is the market for startup products? Is it growing or shrinking? How much share can I get? The market where VC venture capital is looking for projects should have a double-digit growth rate every year, with a market capacity of more than $1 billion, and the startup company should have a market share of more than 1%.
a feasible and valuable business model is one of the most important contents that entrepreneurs need to emphasize in their business plans. In fact, without a business model, starting a business is just a dream.
A successful business model has three characteristics:
First, a successful business model should provide unique value. Sometimes this unique value may be a new idea; And more often, it is often a unique combination of products and services. This combination can either provide additional value to customers; Either make customers get the same benefits at a lower price, or get more benefits at the same price.
second, the business model is hard to imitate. Enterprises can improve the entry threshold of the industry by establishing their own uniqueness, such as careful care for customers and unparalleled implementation ability, so as to ensure that the source of profits is not infringed. For example, the direct selling model (which can't be called a business model just by "direct selling"), everyone knows how it works and that Dell is the benchmark of direct selling, but it is difficult to copy Dell's model because behind "direct selling", there is a complete set of resources and production processes that are extremely difficult to copy.
thirdly, a successful business model is down-to-earth. Enterprises should live within their means and make ends meet. This seemingly self-evident truth is not easy to do year after year and day after day. In reality, many enterprises, whether traditional or new, are wondering where their money comes from, why customers value their products and services, and even ... > >
question 7: what does the enterprise business model mean? Business model mainly refers to the position and relationship of operators, equipment manufacturers, terminal providers, ISP and other links in the whole industrial ecological environment.
generally speaking, a business model is an overall and holistic business method, and the key points are the source of income and expenditure, the composition of profits, the cost structure, the rules of cash inflow and outflow, and so on.
when the business model is related to the whole, relational income statement and cash flow statement, its meaning is similar to that of the business model.
question 8: what is a good business model? a good business model must meet five criteria: accurate positioning, large market, rapid expansion, high barriers and low risk. 1. The most important purpose of positioning is to find market segments, provide valuable and unique products that meet the needs of customers, and make customers willing to pay for it. When designing the products or services you are going to provide, the most important thing is: what aspects of customers' needs does your product meet? What value does the product itself create for customers? Why are customers willing to pay for this value? This is the core of product design and the most important achievement after positioning analysis. 2. The market does not randomly find a market segment to provide the required products and services, even if it is an excellent market positioning, the key lies in finding a fast, large-scale and sustained growth market, which is a key criterion for determining whether to position an excellent market. 3. Income expansion This is the most easily overlooked issue in the design of many business models, and it is also the most critical link to decide whether the model is fast-growing or smooth and slow. The revenue scale of any company is basically determined by the number of customers and the average customer contribution. In order to grow rapidly, it is necessary to design various strategies to increase the number of paying customers quickly, or to increase the average customer contribution. From the perspective of business practice, what really plays a key role is the expansion speed of the number of customers. Because if it can't be replicated on a large scale, it will be futile to get even higher income from a single customer. 4. Barriers Even with the above three points, it is found that there are high industrial barriers that cannot be broken, and that can only be a dream. Or anyone can enter this exciting and promising market, so why will you succeed? So, we must ask ourselves: why are you and not others? A good business model must be closely integrated with its own unique advantages. Many enterprises have problems when they develop to a certain stage, that is, they don't consider the barriers of latecomers, and they are easily overtaken. 5. Risk is to comprehensively evaluate all kinds of risks that may be faced. It is particularly noteworthy that we should design the greatest possibility to become the No.1 in the field we want to enter. If we have to adopt a catch-up strategy from the beginning, and it is still difficult to ensure that we will become the first, then the best decision is to give up this target positioning and re-establish a new market segment. An excellent business model should have the greatest possibility of becoming a leader and chain owner, rather than being subject to people at the beginning of development. The purpose of risk assessment is not to avoid all risks. In fact, almost all major business successes are achieved with many uncertain high risks. As the saying goes: "Nothing ventured, nothing gained", and the opportunity must be accompanied by corresponding risks. The ultimate goal of risk assessment is to identify all possible risks and formulate corresponding coping strategies so that risks can be controlled and managed. In other words, we should create a business miracle by organically utilizing risks, planning risks and managing risks. There are many aspects to be considered in an excellent business model, but these five should be the most basic and important. And excellent.
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