Traditional Culture Encyclopedia - Traditional customs - Table making of public opinion analysis report
Table making of public opinion analysis report
Because charts and lists can express public opinion events clearly, intuitively, concisely, profoundly and vividly, the scientific standardization of their production is particularly important. First of all, the commonly used analysis methods are continuous method, graphic method, comparative analysis method and flow chart method. Charts should be selected scientifically according to the characteristics of public opinion events, such as trend chart, proportional pie chart, percentage column chart and flow chart. The table design should be concise, practical, scientific and efficient; Secondly, the data sources of public opinion analysis charts should be different from traditional media, online forums, blogs and question-and-answer websites. Third, pay attention to distinguish the historical form, media control type and regional type of media; Fourthly, analyze the identity characteristics of public opinion speech subjects, such as media, officials, institutions, opinion leaders, netizens and so on. And conduct social surveys; Finally, in the concrete and subtle qualitative analysis of various viewpoints, we should pay attention to the similarities and differences between the materials when drawing conclusions for the research results, avoid sacrificing the richness of the materials for the independence and accuracy of the conclusions, take into account different attitudes such as praise, support, neutrality, indifference, opposition and condemnation, prevent the omission of viewpoints from leading to the bias of the analysis conclusions, and objectively reflect the different interests of China's diversified society in transition in a three-dimensional, multi-level and all-round way, so as to provide scientific reference for decision-making and research.
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