Why did Yili suddenly change packaging companies?

Because the LOGO has been changed, the new logo has found the greatest balance between inheritance and innovation, which not only beautifies the image of Yili brand, but also ensures the awareness of Yili brand in the hearts of consumers as much as possible, ensuring that they can successfully identify Yili's brands and products.

When a company and its brand release a major strategy and start upgrading, they often update the LOGO at the same time. Just recently, Yili announced the launch of brand upgrade, launching a new generation of LOGO, brand visual system and richer brand connotation. The brand image of Yili's products, from packaging to advertising, from factory to terminal, will be brand-new.