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How to better and more effective customer

How to better and more effective customer service

How to better and more effective customer service? For sales we need to understand a little bit of customer service, can better sell their products, expand their activities, then, learn how to expand customer service is very important, the following to learn how to better and more effective customer service?

The design of the experience card

First of all, customer service is definitely not simply send out flyers to the customers to throw a "advertising". The real effective customer service is to let customers experience your store's services, so the design of the experience card is very important.

So that customers are willing to enter the store to experience your project, experience card how to design both "sense of value" and "sense of preferential"? This is directly related to the turnover rate and the results of the entire customer campaign.

For stores, the lowest price allowed by the program can be set as the final price of the experience card without losing money.

PS: But that doesn't mean the cheaper the experience card is, the better.

The most direct way is to look at the number of programs and the number of times you can experience them. Experience card on the project must be the store's main project, to have most of the target customers just need the project, such as facial cleansing, shoulder and neck care, nail eyelashes, etc., these aspects are good, the turnover rate will not be too bad.

The choice of location

Determine the distribution of 1~3km around the store, according to past experience, the following locations to expand the effect of the customer is better:

1, high-grade district entrance;

2, office parking lot at the end of the work day;

3, shopping malls Near the entrance and exit;

4, crossroads;

Unified professional training

The team collectively to expand the customer, the image is the store's store, the unified image is very important. Ground push personnel dress, hairstyle, makeup, words to do a unified standard, can help stores do a good publicity effect.

Whether or not the customer has purchased the topper card, try to guide the customer to add the store WeChat. Don't all go to push the card, plus microblogging even if there is no transaction on the spot, but after that can also have the opportunity to promote the transaction.

An effective process of expanding customers

Advance publicity. Customer activities are not suddenly, activities can be designed to promote some of the links, such as the circle of friends to publicize (design users to collect praise / forwarding / to the scene in the form of rewards) / poster publicity / easy to pull the treasure publicity and other forms.

Follow the principle of customer acquisition. Attract the store's precise people to pay active attention to your customer care activities, customer care activities should send what?

Send eggs? Send milk? Send sheets? Of course not! If you want precise users to have high-frequency interactions in your activities, it is essential to choose beauty-related, value-for-money, and visible objects as giveaways (e.g., face masks/luxury lipsticks/store skincare samples, etc.).

Top customer summary. Stores should always be clear that the ultimate goal of customer care is to get to the customer's . Contact information. Even if the scene does not store transactions, the follow-up still have the opportunity to promote the transaction through a return visit, which is the most direct and effective results of customer service.

What data is needed to summarize the customer? Activity material consumption costs, the number of activities on the spot to expand the number of customers, the number of transactions, the amount of transactions, etc. as well as the estimated cost of expanding the customer, for the next more effective customer activities to accumulate experience.

First, the radar to add friends

Open WeChat, add friends - radar to add friends function, you can through the radar search to the neighborhood at the same time to open the radar friends. This function is suitable for a variety of offline parties, forums and other face-to-face add friends to expand interpersonal relationships, some investment activities organizers can be transferred to the potential customers through this way to personal maintenance;

Second, face to face to build a group

A group of friends to meet and get to know each other, open the WeChat

Third, nearby people

Open WeChat - Discover - nearby people, you can say hello to the people nearby, expand business. In the greeting before you can look at each other's WeChat circle of friends, if the other WeChat nickname below a WeChat circle of friends that small circle logo, indicating that his circle of friends allows strangers to view the ten pictures, you can determine whether there is a potential opportunity for cooperation based on the circle of friends of the recent ten pictures as well as to find close to the topic.

Fourth, the micro letter group QR code

This is currently the most effective way. Establish a WeChat group with topics of interest to target customers, generate WeChat group QR code, put the WeChat group QR code to the place where target customers appear, and let target customers scan into the group.

Fifth, QQ friends and cell phone contacts

This is a very traditional way, you want to cell phone contacts and QQ friends into your WeChat friends, through the QQ assistant can be your original cell phone contacts friends guide to your phone, and then go to say hello to add, it is really able to batch to increase the number of friends of one of the strategy, because now a lot of software can batch to increase the number of friends. The strategy, because now a lot of software can batch add a lot of friends, you two greetings have a certain role, I do not advocate this.

Sixth, microblogging group

microblogging group has been recognized as today's most effective network and target customer gathering place, as a real mobile Internet marketer at least there will be more than 20 more than 500 people microblogging group, the potential for customer resources can be inexhaustible, the use of microblogging group enough.

Seventh, shake

If you really can not find customers, sitting at home to play shake it, really can not register a few more numbers together with the shaking, and then can not be put on the treadmill to WeChat shake. I'm afraid it's the dumbest way to find customers through one-on-one shaking. Clever approach is to engage in promotional and roadshow activities through the scene, with a shake the way the lottery will potential customers shake to the phone. Play is very simple, the scene to participate in the people together shake, shake to the designated site cell phone in the first few WeChat will be awarded prizes, when at the same time when shaking, potential customers will be a one-time shake to the phone, after the identity of the person to shake the prize to say hello to add friends can be.

Eighth, the drift bottle

Register a lot of trumpets constantly throw inspirational drift bottle

Ninth, through the public platform

The graphic share out, fans to add you, plus you can be guided to your personal WeChat. Just like you now see this article of mine, and then pay attention to my public number.

Tenth, WeChat QR code

WeChat QR code will be placed to all the target customers in and out of the place, so that potential customers through the scanning of the QR code to contact us.

The above ten ways, just based on the WeChat function to catch the potential way, ten ways plus marketing thinking, constantly changing combination is the real marketing master.

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