Traditional Culture Encyclopedia - Traditional customs - What are the principles of the brand name of the three squirrels?
What are the principles of the brand name of the three squirrels?
1. Reduce the cost of education and shorten the distance with consumers. To a certain extent, a good brand name means that consumers can understand and recognize the brand content as soon as it is mentioned.
2. The figures are very particular, which is in line with the habits of China people. Three has always been regarded as an auspicious number, such as drawing inferences from others, making three students lucky and so on. , and three also has the role of emphasis. If three squirrels choose three, consumers will accept it easily.
3. Personalization of the brand, three squirrels bring joy to the owner. Based on the three squirrels that are highly compatible with nuts and snacks, it has high recognition and can instantly leave a positive, healthy and happy intuitive impression on consumers. In the aspect of brand role, three cute squirrels with different personalities were created by anthropomorphic methods and given different personality characteristics and names.
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