We dug up 44 quality lifestyle brands that are often overlooked

Urban and Outdoor Functionality

1. White Mountaineering

White Mountaineering was born in Japan in 2006 by designer Yosuke Aizawa. Launched several co-branded series with high-end fashion brands such as MONCLER and adidas Originals, White Mountaineering focuses on pattern and color design, and as a brand in between street fashion and fashion brands, its outstanding tailoring is more suitable for the trendy crowd than general outdoor brands.

2. Patagonia

Patagonia was founded in 1975 is the world's top outdoor luxury brand, the world's functional and lifestyle apparel design and marketing of global leaders, is the U.S. outdoor brand in the Gucci, tailoring and workmanship is perfect. 30 years. For more than 30 years, Patagonia has led the way in the development of environmentally conscious and innovative outdoor functional products and manufacturing technologies.

3. Gramicci

Founded in the 1970s, Gramicci is a world-renowned brand of climbing gear, and its founder, Mike Gram, is a legend in the U.S. climbing community who has made a name for himself by pioneering and continually improving a line of climbing pants that are easy and comfortable to wear every day. Gramicci is now the world's leading brand of functional apparel.

4. Mountain Research

Mountain Research's director, Setsugu Kobayashi, has been designing since the 1990s, and has been recognized by the Japanese media as one of the most influential designers in Japan. The concept of Mountain Research is to create comfortable and thoughtful clothing for the mountain lifestyle, with a different style in the choice of fabrics and product design than other brands. Setsugu Kobayashi is also the designer of Columbia's high-end branch line, the Black Label Collection.

5. and wander

Founded in 2011 by Keita Ikeuchi and Mihoko Mori, two designers who worked on the Issey Miyake design team, the two designers met and realized that they had a lot of **** in common with each other in that they both love nature and enjoy the joys of hiking. In spring/summer 2011, the two designers worked together to develop more comfortable mountain apparel and products under the name and wander.

6. meanswhile

7. MINOTAUR

Founded in 2003 by Japanese designer EIICHI IZUMI (泉荣一), MINOTAUR is a fashion brand with lifestyle and functionality. MINOTAUR attaches great importance to the development of high-tech fabrics and the study of human behavior to create the design details of the clothes, the texture of the fabrics and tailoring into one, the professional functional type, fine tailoring, and the perfect combination of urban gentleman's style to create a simple style of urban men's casual wear. -MINOTAUR has worked with the Japan Aerospace Exploration Agency (JAXA) on several occasions to develop fabrics and apply them to apparel design.

8. Master-Piece

1994 by Fujimatsu Daiji founded the Japanese luggage brand has been more than 20 years, Master-Piece using their own casting of hardware parts, the use of a variety of special materials and by the skilled workers processing and production. In order to emphasize the strong resistance, waterproof, and lightweight features, designed to meet the needs of all types of customers is known as the king of Japanese bags.

9.F/CE.

Japan's outdoor lifestyle brand F/CE. Founded in 2009, the brand's original name was Ficouture, specializing in a variety of high-quality and functional bags, accessories, and lifestyle accessories. The brand was renamed F/CE. Since then, the brand has continued to deepen its Japanese outdoor functional design, and has also brought in a full line of apparel.

10. hobo

Founded in 2004 by nonative designer Takayuki Fujii, the lifestyle brand aims to create a range of functional bags and lifestyle products to meet the needs of various urban lifestyles.

11.SUICOKE

SUICOKE was founded in 2006, and only officially transformed into sandals in 2012. The Japanese sandal brand SUICOKE is the most popular brand in the mountain system of shoes, the use of world-renowned Vibram gold sole to ensure that the shoes on the foot of the ground force, non-slip and wear resistance is the brand's signature features, by the trend of the attention of the world.

12. Teva

In 1984, Teva was born in the United States in the Grand Canyon of Colorado is the United States sandal brand leader, any pair of Teva sports sandals are using a patented strapping system - (Universal) Any pair of Teva sports sandals uses a patented strapping system (Universal Strapping System), where the entire strap passes from the upper to the midsole, and does not come off the rubber or break, making Teva sandals suitable for all kinds of activities on land and water, such as walking, climbing, and traversing streams.

13.HOKA

Since 2009, HOKA has been committed to providing better running equipment for all runners. The HOKA ONE ONE is specially developed to use a unique geometric midsole compared to conventional running shoes. HOKA's shoes are also very suitable for outdoor sports or wearing in the city, and have been highly evaluated and praised in Japan's mountain footwear.

14.KEEN

Outdoor sandals brand KEEN is an American popular casual shoes brand in 2002, the first pair of sandals in windsurfing competitions can protect the toes, KEEN brand was born. With innovation, high quality, high technology, comfort as the characteristics of reverence for nature and environmental protection as the brand concept, backed by a noble corporate culture, headquarters and factories are located in Portland in nearly 77 countries around the world by the discerning consumers are enthusiastically sought after.

15.CHUMS

In the early 1980s, founder Mike Taggett mainly for the Colorado River to provide guide services for people exploring the Colorado River to follow the design concept of "comfort, happiness and quality", the current fashion elements into the products and product lines. Following a design philosophy of "comfort, fun and quality," CHUMS has expanded its product line to include bags, hats and apparel, and is now an outdoor fashion staple with the Booby Bird as its mascot, starting with eyeglass cords.

15.HIGHTIDE

HIGHTIDE was established in June 1994 by Shibasaki Kouro by Shibasaki Kouro's love of surfing, the company name HIGHTIDE to take the meaning of "full of tide", and has been committed to making products that satisfy people's hearts. The company name HIGHTIDE means "full tide", and has always been committed to making products that can satisfy people's hearts, hoping to spread HIGHTIDE's values to more people, HIGHTIDE's outdoor series products are full of details and multifunctional design received by the majority of users in Japan.

American vintage and denim blue dye

1. KUON

Founded in 2015 by designer Shinichiro Takahashi, KUON insists on using 50-150 years of Japanese vintage fabrics for apparel production, and utilizes the crafts of old-wearing, blue dyeing, and tattooing to the extreme. The apparel has a unique texture that is made by collaging the naturally worn texture of vintage fabrics that are sourced from all over the world. Though made from vintage fabrics, KUON's clothes are not old-fashioned and fit in with today's youth aesthetics, taking inspiration from streetwear and applying traditional techniques to current trends.

2. orSlow

Designer Ichiro Nakatsu established the brand orSlow in 2005. the designer's memories of denim fading from wear as a child were very strong, and he took this as an opportunity to learn to dismantle and sew old-fashioned jeans at a clothing school and work in a domestic denim factory in Kodoshima, Okayama Prefecture. He worked in a domestic denim factory, where he gained real expertise, and founded Or Slow, and the brand was highly recommended by BEAMS.

3. Levi's Vintage Clothing

LVC stands for Levi's Vintage Clothing, and emphasizes the cowboy spirit of the pioneers, and has been reproducing many Levi's since 1873. Levi's archive has more than 20,000 kinds of rare and unique clothing and artifacts like a cowboy gold mine, every year, Levi's replica series will go deep into the brand's archive to explore and recreate a number of symbolic works, true to the spirit of Levi's and the classic story of Levi's, so that each season's works are sung the history of Levi's! Each season, Levi's sings the history of Levi's with a melody that not only revitalizes the history of Levi's denim, but also perpetuates the classic Levi's story.

4. KURO

Founded in 2010, the Japanese high street brand KURO is pronounced "black" in Japanese. KURO is a Japanese high street brand founded in 2010, which is pronounced "black" in Japanese, "black" gives people a feeling of dampness and loneliness, but also expresses a mysterious, majestic and strong side from dyeing to weaving, from sewing to processing, all the production process reflects the delicate skills of the staff, KURO has always been to create something new, to evolve and reborn. Each season, KURO denim collection is made with fabrics selected from Yoshikawa Orimono, a fabric factory in Yoshikawa, Japan. The 13oz denim made on an antique loom has excellent color fading and a light weight, which helps to create a beautifully colored slim fit jeans are sewn at OIKAWA DENIM, an internationally renowned jeans manufacturer in Kesennuma, Miyagi Prefecture, Japan, and then finished with KURO's unique washes and destructive processes at BITOCO's factory in Kodo, Kurashiki City, Okayama Prefecture, Japan.

5. FDMTL

Founded in the spring of 2005, Japan's Tokyo Metropolitan Denim (Denim) pants brand Fundamental Agreement Luxury (FDMTL) specializes in creating the best quality and design works for customers, in just a few years, FDMTL with the high quality and unique vesicant denim. In just a few short years, FDMTL has gained popularity in Japan with its high-quality and unique denim pants design, and the fact that all of its products are made in Okayama Prefecture, which is the mecca of denim pants in Japan. From quality control to sewing and processing, FDMTL's jeans are made in Japan under the supervision of the founder, Mr. Yoshiharu Tsu, in order to deliver the best quality jeans. In addition, FDMTL's design team also employs professional staff, who combine their years of accumulated knowledge and experience with Mr. Tsuyoshi's creativity to give FDMTL a distinctive and unique look.

6. LOOP & WEFT

LOOP & WEFT's brand concept is to be able to wear our clothes in the moment, feel the softness and warmth of knitted apparel is unique to bring a sense of comfort. The details of fabrics, sewing, and the feeling of wearing reflect the professionalism of the workers, and the high-quality knitwear is made to be more comfortable the more you wear it. With this concept, we use the high technology of a small number of factories left in Japan to create simple and deep MADE IN JAPAN knitwear with care and attention to the working hours.

7. Roberu

Roberu was founded in 2007 by designer Shinji Iwamoto in Yokohama, Japan, as a leather workshop that is famous for handmade high-quality leather goods. The company has always insisted that all products are handmade using naturally dyed leather. Each product is also infused with the soul of the craftsman, with high quality, is a very representative of the Japanese handmade leather accessories brand in recent years, including Colette in Paris and other famous stores around the world to introduce, in just a few years has been the world's fashion stage attention.

The designer, Mr. Shinji Iwamoto, wanted to create products that combine the three elements of "design", "function" and "life", so that customers can easily and happily enjoy them in their daily lives, and let their own style of life interact with the leather products and the leather products, and the long time use of the products makes the leather products have a change of texture and color, and evolve into a unique equipment in the world.

8. Anchor Bridge

Anchor Bridge is a leather workshop located in Kobe, Japan, and Yokohama, Japan, leather experts Roberu relationship is very friendly, Anchor Bridge was founded in 2012. At the beginning of the company, it was known in the industry for producing footwear. After that, it started to produce various leather accessories such as wallets and card cases, searching for various kinds of leather with a long history from Europe and the U.S.A. as raw materials and making them by hand to infuse the products with a strong sense of European style and design. Anchor Bridge continues to explore the characteristics of various kinds of high-quality leather, and adds innovative ideas to its fine designs to build up a unique charm of the Anchor Bridge brand. Anchor Bridge is a unique brand.

9. Tiny Formed

From Japan specializing in the production of "simple" small objects brand. Tiny Formed is mostly handmade through the eyes and hands of skilled craftsmen to ensure that Tiny Formed creates "uncomplicated" items with industrial material texture and minimalist design, brass materials and a variety of galvanized technology combined with knots. Tiny Formed has no large-scale equipment, and is made by artisans; each Tiny Formed piece is born from life and is presented in a natural state, honoring the inspiration that comes from life.

10.NISHIGUCHI KUTSUSHITA

Founded in 1950, the brand focuses on making good socks, and has a history of nearly 70 years in Japan. Seriously think about each person wearing different dress is committed to "hakuto" (meaning wear it) feeling, which is NISHIGUCHI KUTSUSHITA socks production of the original intention, the selection of natural materials is a guarantee of quality and new and old-fashioned machines and knitting technology to let people wear the "comfortable socks". The promise of "comfortable socks" is to each and every user.

11.RoToTo

RoToTo pursues high quality and wearing comfort with the concept of "consumables that can be enjoyed for a lifetime", and is a high-quality sock brand of MADE IN JAPAN. RoToTo was born in Hiroling Town, Nara Prefecture, which is the largest producer of socks in Japan, and started making socks more than 100 years ago in 1910. RoToTo is also a typical supplier of no-frills socks in Japan, and pays special attention to researching and continuously improving new production techniques with local sock makers. Each pair of RoToTo's socks is made by using the most suitable yarn and different knitting machines, and then the sock makers repeatedly make samples to improve the socks, which makes each pair of RoToTo's socks a work of art that is a trinity of "knitting machine," "yarn," and "maker. The socks are a work of art, and the knitting machine, the yarn, and the knitter.

12. Simple Union

Simple Union was founded in 2011 to bring out the message of "enjoying simplicity, enjoying life" through various handmade products. In the beginning, we mainly created our favorite leather products to share with everyone, and then collected different accessories to make different works, reflecting an attitude of life. Efforts to pursue their favorite things can be more characteristic of the aesthetics of time, the older the more distinctive, the production of the way are purely handmade, but not limited to the form is based on different things to bring inspiration, combined with different elements to produce.

13.PUEBCO

PUEBCO was founded in 2007, an authentic Japanese brand, all the sources of inspiration but from India by virtue of the rugged industrial design, leather, brass and other old materials used to become the Japanese and even the entire Asian market in the spotlight! "Grocery king". Grocery from a certain point of view is the concentration of a person's life, PUEBCO is such a brand. PUEBCO behind two supporting the brand's philosophy. Beautiful things can't die like this; turn what you think of into reality, talk about retro while holding refurbished old things, and only do what you like. This is probably why PUEBCO is so successful.

Fashion urban style

1.N.HOOLYWOOD

Founded in 2002 by the Japanese designer Daisuke Ohana, known as the Japanese fashion industry Dior due to the origin of the Japanese system, the texture in the texture is not inferior to these international brands. .HOOLYWOOD in the design of the pursuit of concise, minimalist, no unnecessary "strange" decoration or pattern elements. Daisuke Ohana often incorporates his own daily life and interests into his designs, so NH's designs become different with his life experiences; N.HOOLYWOOD focuses on the absorption of street trends and at the same time, there are some unique Harajuku styles in Japan, which are like "hybrids" born under the impact of different cultures. "



HOLYWOOD is a collection of fashionable and stylish clothes that are designed to be worn on the street.

2.soe

By the Japanese designer Ito Zhuang Ichiro in 2001 founded a very personal style brand brand style focusing on simple retro design and then fused with the best production technology, expressed the boys mature and lively side of the casual and not lose the stability of the retro street style.

3. Name

In 2011, the Japanese fashion brand founded by Shimizu Noriyuki has a mature tailoring approach that is rare among new brands, and with the aim of reproducing works of art from the age of technology, the designer expresses the essence of what is hidden in everyday life in his own way of understanding the standardized commodities reconstructed and full of personality. There is a rare feeling of sophistication and youthfulness, and the performance of the design also made Shimizu Noriyuki get the TOKYO FASHION AWARD in 2016 so that more people know Name.

4. In the beginning, the company exported its products to overseas countries by producing gloves, knitwear, and other products featuring sophisticated sewing techniques. With the appreciation of the yen, the company gradually shifted its business to Japan. The company continued to research and upgrade its sewing technology and production lines to improve the quality of its products and insisted on manufacturing them in Japan, and in 2009, it launched the clothing brand CURLY, featuring exquisite sewing and production techniques, as well as exclusive and customized fabrics. Inspired by workwear, sports, military style and other utility apparel, CURLY creates high-quality apparel products for everyday wear.

5. thing fabrics

A clothing and lifestyle brand based on the popular Imabari towels from Imabari, Ehime Prefecture, Japan. With more than 100 towel factories in Imabari, towel production has become a major industry in the city. thing fabrics explores the possibilities of towels and develops a wide range of new products in collaboration with local craftsmen, and also creates the most suitable materials for clothing in the field of apparel by utilizing local materials to create a refreshing and distinctive attitude towards life.

6. foot the coacher

The footwear brand was founded in 2000 by designer Toshinosuke Takemihara. Before that, he had worked for many years in the famous British shoe brand George Cox and Tricker's, and thus accumulated a lot of experience in shoemaking, the brand's style is mainly to re-construct the traditional shoes of the old-fashioned design, while retaining the vintage shape of the modern tailoring techniques into which after years of development has become a new generation of Japan's representative of the brand of shoemakers. 2015 when the brand was recognized by the top Japanese fashion designer Miyashita Takashi. Invited by Japan's top fashion designer Takahiro Miyashita to collaborate with TAKAHIROMIYASHITA TheSoloist, foot the coacher has interpreted Takahiro Miyashita's classic asymmetrical design and side lace-up styles in its own products.

Fragrance and Lifestyle

1. CULTI MILANO

CULTI, born in 1990, is a national treasure of Italy. Known as the aromatherapy PRADA, "CULTI" stands for "culture of home", the idea is to create a personalized home culture. early 1990s, CULTI MILANO founder of the interior designer -- Alessandro Agrati, the founder of CULTI MILANO, realized that fragrance could bring a strong attraction and influence to interior spaces. When a vine branch is immersed in a liquid fragrance, the scent molecules slowly and continuously diffuse into the air, filling the interior space in a subtle and delicate way. Inspired by the respiration of trees, he first inserted the vine branch into the liquid fragrance to create a new concept of home fragrance diffusion.

2. APOTHEKE

The Japanese handmade aromatherapy brand was founded in 2011 by founder Keita Sugasawa. The name "APOTHEKE" means "place of mixing herbs and spices", and the German word means "pharmacy", so the name was created in the hope that the "good smell" would provide the spiritual world of the user like a pharmacy that provides good medicine. The name was given in the hope that the "good smells" would bring healing to the user's spirituality, like a pharmacy that offers good medicine.

3. LOOM

The Tokyo-based brand LOOM, which combines handmade leather goods with fragrance products, is positioned as a "Handmade Authentic Daily Tool" for Everyday, Everywhere, a brand with a brand new concept. Everywhere is a brand new concept with products such as scented tablets, scented candles, room fragrance sprays and room diffusers.

4. i ro se

The creative leather goods brand i ro se, founded by the Takahashi brothers in 2003, "defines playfulness and reveals the fundamental value of its work and the heart of its cherished work through perceptive discovery and ingenious craftsmanship. Their products are not pre-designed, but are instead transformed by their hands into the most natural and original demeanor.

"i ro se" means "brother" in classical Japanese, and is also the etymology of "color". The two brothers loved origami since they were young and were influenced by their father's paintings to use paper as their creative idea. In order to express the softness of paper, they chose dolphin leather, which can be folded and kneaded to create a folded effect like paper. By designing wallets, pen holders, handbags, and other products in accordance with the characteristics of the material itself, you can realize the same feeling before and after use without special maintenance.

5. Lindsey

The top U.S. toiletry brand was founded by Lindsey Wieber and Gwen Whiting in March 2004 in New York. Lindsey previously worked at Chanel as the retail manager of the women's division in charge of the largest premium department store channel in the US, while Gwen was the senior designer of Ralph Lauren's home collection. In view of the fact that most of the laundry ingredients on the market contain artificial additives and fluorescent agents, the use of which not only damages the material of the clothes, but also harms the human body and destroys our living environment.

The two founders combined their professional knowledge and experience in the retail industry, and after three years of research and development, launched a series of cleaning products that combine fashion and environmental protection. The products were created to solve the problem of cleaning special materials such as wool, silk and linen, denim, swimwear and technical fabrics. With THE LAUNDRESS, you will be able to protect your favorite fabrics.

6. JasonMarkk

2007 was born in the United States of America's professional sneaker cleaning brand. In the sneaker world is known as the "shoe washing magic weapon" JasonMarkk has been very much emphasized on the natural properties, most of the product components are completely decomposed in the natural environment of natural ingredients and can be used in leather, suede, rubber, canvas and other materials. The multifunctionality of its products also makes it very easy to be accepted, cleaners, waterproof spray Repel, sneaker cleaning wipes, shoe brushes, the breakdown of the degree of almost the classification of cosmetic appliances, which makes JasonMarkk become the best choice of sneaker enthusiasts.

Creative stationery

1. MIDORI

MIDORI has a history of almost 70 years of design, and has become Japan's top stationery brand. MIDORI has always been to use the better the design as a standard of measurement and give the product more strong emotional elements, since its inception in 1950 in the support of many customers, the birth of many classic design and best-selling products. MIDORI in the Japanese pronunciation of the same as the "green", and its logo as a whole is green.

2. Moleskine

Evergreen notebook brand, Moleskine in the twentieth century has become a legendary notebook in the hearts of European artists and intellectuals, the brand symbolizes a long story. Every Moleskine notebook has a sturdy cover, tightly bound edges and premium Italian paper. Each Moleskine has an elastic grommet to keep the notebook securely fastened. It also comes with a pouch made of cardboard and oiled cloth to hold cards, theater tickets, notes or paper clips.

3.STALOGY

"Stationery, Standard & Technology" aspires to the simple design in the performance of the product can be developed and enhanced, the NITTO Group's technology to the stationery high quality.


Stationery, Standard & Technology
The NITTO Group is a leading global provider of innovative, high-quality, and innovative products. The use of NITOMS in the paste application product technology, coupled with the representative of Japan's good design company's creative director - Mr. Mizuno Gaku's overall planning guidance was born in line with the needs of the essence of the high-quality stationery brand.

4. PENCO

PENCO is the most well-known brand under HIGHTIDE, named after a ballpoint pen. PENCO is the most famous brand under HIGHTIDE, named after a ballpoint pen. Combining the American style and the practical function of Japan, although the pen and notebook start clip, ClipBoard and other stationery is also a lot of stationery control of the favorite. PENCO series of daily use of casual stationery is the main focus, in addition to the unique and innovative in the design of the function, it is also a bit of simple and nostalgic flavor of the atmosphere of a lot of people once they contacted it, they will love to get their hands on it.

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