I bought a pair of jeans at 499 Yintai Center in Shanghai. This brand is called ICECUBE. Does anyone know this brand?

Ice Cube brand was founded in Europe 1998. From the initial processor to the clothing with its own brand concept, ICECUBE has experienced the evolution from pupa to butterfly. Eric, the head of the brand, is a thoughtful person who is keen on creativity and design. Therefore, from his own point of view, he will focus on the international clothing market and strive to make his brand an international and fashionable symbol.

Since its establishment, ICECUBE has been following its own unique brand concept-Dress Down Fashion. The fit cutting method, casual detail design and bold expression all make it so different. With the rise of the global leisure trend, ICECUBE pays more attention to tension in design, so that everyone wearing ICECUBE can feel the unique charm brought by the brand. Different from the casual wear in the usual sense, the design and tailoring of ICECUBE are more suitable, emphasizing the quality of ready-made clothes. Wearing ice cubes can not only show yourself during normal working hours, but also attract people's attention at nightclubs and dinners and become the protagonist of the night.