Traditional Culture Encyclopedia - Traditional customs - What is the difference between Jingdong and Taobao
What is the difference between Jingdong and Taobao
Jingdong and Taobao have the following differences: 1, from the type of platform: Taobao is China's largest C2C online shopping platform, that is, ConsumertoConsumer. jingdong mall is a B2C platform, that is, BusinesstoCustomer. 2, in the mode of operation: Taobao is not responsible for the purchase of goods, warehousing, sales, express delivery and after-sales, and Just provide a platform for product sales.
Jingdong and Taobao have the following differences:
1, from the platform type:
Taobao is China's largest C2C online shopping platform, the so-called C2C is ConsumertoConsumer, that is, the customer to customer.
With the expansion of the scale of Taobao and the increase in the number of users, Taobao has also changed from a single C2C online bazaar to a comprehensive retail shopping mall that includes C2C, distribution, auctions, direct supply, crowdfunding, customization and other e-commerce models.
Jingdong Mall is a B2C platform, or BusinesstoCustomer, which means business to customer.
That is to say, Jingdong Mall sells its own things, Jingdong Mall has an entity, a company form, natural credibility, has its own brand.
Currently Jingdong is China's largest B2C online shopping platform, providing much higher service and reputation than Taobao.
2, in the business model:
The things you buy on Taobao are small traders themselves from the manufacturers into the goods themselves and then sell them, they have no entity.
It can only be said that selling things on Taobao is a dealer, some sellers just register a store on Taobao, when someone wants something and then go to the manufacturer to get goods shipped.
This is no guarantee of credibility at all, and their fundamental purpose is to make money, not to serve customers, not to do the brand, to be able to sell a make a profit.
Taobao is not responsible for the purchase of goods, warehousing, sales, courier and after-sales, but only to provide a platform for product sales.
And Jingdong Mall is its own store, is its own goods, like opening a company is operating their own things, their own company.
So in the Jingdong Mall to buy things are real, no water goods, the quality can be guaranteed, after-sales service can keep up, logistics and other aspects of the more standardized.
Jingdong Mall is responsible for the procurement of goods, warehousing, sales, courier and after-sales service, is selling their own company.
3, in the after-sales service:
Taobao can be no after-sales service, orders placed two or three days after the phenomenon of no shipment is very common, the goods sent out after the quality is not guaranteed, the shipment speed is extremely slow.
Many of them pay for their own postage, the return of goods is very troublesome, the customer service attitude is not good.
Beijing East Mall after-sales service is very good, as long as the phone to the customer service must be given to you to solve, and is a fast solution, delivery is very fast, the morning ordered goods on the afternoon delivery, and cash on delivery, do not worry about the problem of postage.
4, from the way of access:
Taobao is more diversified, the former Taobao Mall is also today's Tmall, there is also a bargain, etao, etc., which are Taobao's e-commerce platforms, so that in the operation of the more advantageous.
What kind of people can enter Taobao store, more open. Only the platform is managed, not the goods.
And Jingdong Mall is relatively single, on a B2C platform, that is, their own management of their own things, like a company only sells their own goods, the other can not enter.
The above is for Jingdong and Taobao, the two major e-commerce platforms difference in the introduction, so all for the e-commerce platform, but in fact the two have adopted different development strategies, each with its own advantages.
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