From what aspects is the brand planning of agricultural products better?

I think the planning of agricultural products should start from the following three aspects: First, strictly control the quality. A price and a commodity. High quality agricultural products can impress consumers. When the quality is good, consumers will buy it for the second time and recommend it to their relatives and friends. Only by strictly controlling the quality can we have the first customer. Chu Shijian's "Chu Orange" is the same as Japan's sky-high rice. There is also the melon in Yanliang, Shaanxi, which is of high quality and is the soul of an agricultural product. Without high quality, agricultural products lose their souls. Second, strengthen packaging and increase publicity. No matter how good the agricultural products are, it is no use without good publicity. "Good wine is more afraid of the deep alley." Persimmon used to be a very cheap agricultural product, but in recent years, after publicity, the persimmon in Fuping, China has become a kind of persimmon deeply loved by millions of people through deep processing. Fu Ping persimmon, China is famous all over the country and exported to Korea, Japan and other countries at home and abroad. Third, use the Internet, e-commerce platforms and other new technology agricultural products to take off. Nowadays, with the rapid development of science and technology in the world, the traditional sales methods may have fallen behind. One-day sales of agricultural products on e-commerce platforms such as the Internet, Taobao and Massive may catch up with the traditional one-month or even one-year sales. No one has taken care of chestnut and sweet potato in Weihe Beach, Lintong before. Although the quality is high, farmers are worried that they can't sell it. However, since farmers sent chestnuts and sweet potatoes to Taobao for sale, the sales volume has increased greatly. It must be said that science and technology are the primary productive forces. The above is my opinion that agricultural product planning should start from three aspects, which is purely personal. I hope you can correct me.