What is the difference between direct selling and traditional sales model

Direct selling is for production-oriented enterprises. That is, it is not through agents, distributors, channel dealers but directly through the front-line salesman, e-commerce platform. This has great value. For example: through direct marketing more direct contact with consumers, so as to collect consumer behavior data, and then analyze the data. By analyzing the data to draw conclusions to guide the production of products and marketing strategy adjustment. Benefits certainly have disadvantages, you disadvantages is to open the market slow, high staff costs, because there are more front-line sales staff to promote, and finally, the degree of difficulty to be much larger. Your traditional model is more common, is the manufacturer to provide agents, distributors, channel dealers for product sales, the advantage is that the operating costs relative to direct marketing is more affordable, occupy the market more quickly.