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Introduction: what is circle marketing strategy, a circle is a group of people who share the same hobbies, interests or are closely connected for a specific purpose. We market to this group of people, establish marketing methods and enter various circles is circle marketing. The way and method of doing circle marketing is circle marketing strategy. Characterized by precise target customers, very targeted, because a circle of people with the same characteristics and **** the same point, the object of our marketing is these **** the same point, so the effect of doing circle marketing is very obvious.

How to choose a circle.

There are many circles, we have to choose what kind of circle marketing is the first step, - first of all there is a need for our products to have a need for the circle in order to do the marketing, there is no demand there is no purchase, we have to find a need for the circle. Secondly, we have to look for *** with the same point of the circle, the circle of *** with the same point corresponds to our products and services, for the circle of *** with the same point of marketing is the highest level. And then to be in the circle and the circle of people to mingle, to become friends with them. To let them know you. Finally, to be in the circle of people easy to influence. In fact, sales work is to influence people and change people's work, we have to establish their own authority in the circle, can not establish their own authority, in fact, circle marketing has failed half.

How to enter the circle.

Without the Internet, many high-end people's circle is a variety of cocktail parties, salons, queues, parties. This is a kind of circle, know that there are still many people will go to participate. This is a very high-end circle socialization. And we are talking about circle marketing in Internet marketing. First of all, the forum, the forum focuses on a lot of different hobbies in a particular section, although now few people will soak in the forum to seek resources, but there are still a lot of people will be mingling in the forum to send their own views. And the forum is very easy to concentrate a group of people for activities and exchanges. Second is the bar, bar there are many kinds, just their names are not the same, such as Tencent's called interest tribe, stranger's called topic. Stickers actually and forums are almost the same, all belong to the network community, but stickers are built on Baidu's large platform, stickers are discussed a *** with the topic of the very centralized place. In addition, there are QQ group circles, about which there is not much to say, you can visit /post/QQjingzhun.html this to relative understanding. After we have mingled in various circles, we have to organize online and offline activities in various circles, the main purpose of organizing these activities is for better marketing.

What can we do after entering a circle?

Some newbies enter the circle and immediately post their ads, naked ads, which doesn't work.

1, we have to mix the familiar face, more interaction, more participation in the activities of the circle, more to help people in the circle to establish their prestige.

2, make friends, sales and customers to be friends, is a friend of the business to do a long time.

3, tree authority, the importance of the authority mentioned earlier, we mix with the circle of high authority, can help to the circle of people with authority.

4, to be a leader, this is the highest approach, the ultimate goal is the circle of opinion leaders. To make de everyone listen to you believe you.

The above requirements mingle three rules: for people to be enthusiastic, to have a certain connotation and ideals, to have a particularly strong expertise.

Finally, to establish their own circle.

Conditions can be established sub-circle, their own circle effect is the best, in your circle you are the boss, you have natural authority. We can from the QQ group, WeChat group, can establish their own forums and social platforms. In your own circle to do a good job of maintenance, to actively give topics and exchange of topics, but also often organize online and offline activities. To share their experience and knowledge.

Circle marketing in many industries will have very good results, you have to start from yourself and do a good marketing program. Take your time and stick to implementing and maintaining it.

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