On the impact of network marketing on traditional marketing methods

Network marketing has had a huge impact on traditional commerce in the open environment of the whole Internet, which makes the advantage of traditional commerce in using closed market to sell at high prices no longer exist. Customers can have more choices on the internet, which changes the pricing advantage dominated by enterprises and makes customers the main body of price determination.

Second: the impact on the brand.

With the continuous development of Internet technology, online marketing has given the brand a deeper influence and connotation, and the brand concept has undergone great changes. The brand in the Internet era has become a comprehensive embodiment of an enterprise's innovation ability, quality management ability, resource operation ability and management operation ability.

Third: the impact on channels.

Undoubtedly, the influence of network marketing on channels is enormous. It uses the penetrating power of the Internet to break the blockade and control in market barriers and other regions, and has great expansion space in raw material selection and product sales. In addition, we can also use network marketing to integrate resources and create greater value.