How to apply big data in enterprise management?

The general direction of applying big data in enterprise management is to assist in enterprise decision-making, but it is necessary to penetrate into the various application scenarios of the enterprise, so that big data can really land in the enterprise.

Market research: this is a focus of the application of big data analytics, through big data analysis of the market and enterprise data, faster and more accurate than traditional market research.

Production research and development:Through the analysis of product sales and consumer feedback in the market, we can find product deficiencies and optimize them in advance.

Marketing: analyze the crowd portrait of consumers through big data to understand consumer demand and accurate marketing.