Market potential of electric dryer

As a daily household item, dryer has become a necessity for many families. With the continuous improvement of the quality of life, the increasing number of high-rise residents and the renovation of old houses, consumption upgrading is bound to become a trend. Within five years, the intelligent electric clothes dryer will impact the whole clothes rack market, and the era of intelligent clothes drying is coming!

Market trend-high-speed clothes drying revolution.

In developed countries and regions in Asia, electric dryers started earlier, and the market penetration rate of electric dryers in Japan, South Korea, Singapore and other countries has reached more than 40%. The domestic electric dryer market is entering the fast lane, and the market share of first-tier cities such as Shanghai, Beijing and Guangzhou has reached 5- 10%. In the next five years, intelligent clothes dryers will replace the traditional outdoor clothes racks and indoor hand-cranked clothes racks and become the new favorite of family clothes drying.

Market capacity-considerable demand base and profit space

According to the total transaction volume of China property market in 20 1 1 year, plus the number of old houses replaced twice, the market capacity of the whole dryer is about 1000 billion. However, the sales of 20 1 1 electric dryers have reached more than 300,000 units, and the annual growth rate has remained above 100%.

Consumer groups-the growing middle class and the explosive growth of the wealthy.

20 12 hurun wealth report shows that by the end of 20 1 1, the number of millionaires in China exceeded one million for the first time, reaching 1 020,000, an increase of 6.3%. In China, 1300 people are millionaires. According to statistics, the size of the middle class in China accounts for about 23% of the total population, and it has reached about 300 million people, and it is growing at a rate of 1 percentage point every year.