Traditional Culture Encyclopedia - Traditional customs - What impact does the development of online exhibition activities have on the operation of exhibition venues?

What impact does the development of online exhibition activities have on the operation of exhibition venues?

1. Decline in space utilization: Online exhibition activities are conducted through online platforms, and participants can exhibit, give speeches and communicate without being limited by time and place, so the space utilization of traditional exhibition venues may decline.

2. Reduced income: As the cost of online exhibition activities is relatively low, exhibitors and participants can participate in the activities through online platforms without paying venue rent, setting up booths and travel expenses, which may lead to reduced income of traditional exhibition venues.

3. Changes in technology and equipment requirements: Online exhibition activities need more technology and equipment support, such as high-speed network, video conferencing system and online display tools. Exhibition venues need to improve or upgrade existing technical facilities to meet the needs of online exhibitions.

4. Service expansion and transformation: exhibition venues can expand related services according to the development trend of online exhibitions, such as providing online booth design, digital display technology consultation and other services. At the same time, we can also consider playing the role of organizer or partner in online exhibition activities to provide customers with all-round support.