Why can new media become mainstream media?

"What is the reason why the new media is the mainstream media?" Being invited to answer this question in Zhihu, as a new media practitioner, I can't ignore this question when I see it. It is necessary for practitioners in any industry to understand the process and reasons of the development of their own industry so far, which is a respect for the industry and posts.

What is new media? Compared with the traditional media, the new media is based on the Internet, moving the platform for people to obtain information to the Internet and displaying it in the form of the Internet.

"In the past, the color of the sun changed slowly and the mail was slow. I have only loved one person in my life. "

This is a portrayal of ancient people, separated by two places, and information can only be transmitted by writing letters. Sometimes, it takes months to send a letter, and when it arrives, it is often another person.

Later, with the telephone and television, people's communication became more convenient, because fewer people and things missed the information in time. There are more and more ways for people to get information. If they want to know the facts, they can read news and newspapers, enjoy their time, watch TV dramas, look up information and go to the library to read literature. ......

The traditional media we often say refers to information dissemination carriers such as television, newspapers, radio and magazines.

Later, with the birth and rapid development of the Internet, everyone can leave their own thoughts and ideas on the Internet, and people's access to information is more diversified, and new media came into being. The reason why it is a "new" media is actually that the carrier has changed and the content distributor has decentralized. In the past, there were special newspapers and TV stations as official authorities to publish information, but now in the network age, everyone has the right to speak, and everyone can be the source of content dissemination.

As for why the new media can become the current mainstream media, the reasons are also obvious. In the process of change, there will be more and more humanized products that meet people's living habits and are convenient for people to use. For example, with the rapid development and increasing popularity of the Internet, any industry can catch the "internet plus", and all industries are doing so.

The media industry is just one of many industries, and the emergence of new media is also the collision and combination of traditional media industry and Internet. Naturally, the new media is the current mainstream media.