Traditional Culture Encyclopedia - Traditional customs - Which promotion strategy is more suitable for geographical indication agricultural products with local characteristics ()

Which promotion strategy is more suitable for geographical indication agricultural products with local characteristics ()

This agricultural product is suitable for promotion through the following promotion strategies:

1. Exhibition: Use the exhibition venue for display and brand promotion, so that consumers can understand the products more intuitively and stimulate their desire to buy.

2. Social media publicity: use the Internet and social media platforms to publish pictures, videos, texts and other forms of content, so that more people can understand the product and understand the production process and quality assurance of the product.

3. Holding tasting activities: By inviting consumers to experience and providing free product samples and introductions, consumers can experience the products themselves, feel the taste and quality, and improve their trust in the products.

4. Combine with tourism: sell agricultural products with geographical indications as souvenirs and accompanying gifts, so that tourists can know about local agricultural products and increase the exposure of products during the tourism process.