Is there a future for making a personal website now? What should I pay attention to when making a personal website?

1. domain name registration: registration fee in international domain, such as. com，。 Net, Commercial, ... from 55 yuan in 1 to 150 yuan. The more state-owned or telecom partners, the higher the price, and I don't know who is the price culprit.

2. The problem of virtual space: the virtual space of 100m ranges from 150 yuan/year to 900 yuan/year. Like the above question, the price gap is too big and the service is not particularly good. You can stop using your own virtual space at any time. I don't know, that department is in charge of this problem, and there is no way to complain;

3, the choice of search engines, if you choose, then foreign engines such as google will be difficult to accept, this question has a choice: who is good?

4. General websites will add advertisements, especially click advertisements of search engines such as Sohu, Sina and tom, but many websites are not very accurate. Who will protect the interests of personal websites? The key is who will supervise this and who is in charge. Personal websites are definitely vulnerable groups at this time, regardless of status and depression.

Cheating on the internet is very serious. So-and-so, in order to launch his own website, engaged in a scam to make a lot of money by watching news and sending qq coins, which implicated some good personal websites, that is, the link exchange that everyone chose. It was really impossible to choose, which made people very confused. Where is the road?

6. This year, the government should strictly control websites and launch icp certification projects. If we don't add icp certification, we will stop surfing the Internet and so on, which makes our personal website seem to return to the winter of the 1960s. There are too many questions to enumerate. Please add them. Let's pour out the difficulties in Tianya and let the experts give some advice. . . . .

Explain that because the initial cost of pulling the server is too high, if there is no investment, virtual space is generally used as a website.

Reprinting of related articles

Where is the way to make the website profitable?

At present, the loss of websites is the key to restrict the development of network economy. After experiencing the pain, the website is actively and difficultly exploring the road of development and profit. There was mud on my legs when I was out of water. The ambition of continuing to explore the road is valuable, but the thinking of continuing to explore the road should be sober ... what is the crux of the website loss?

& nbsp1.Theoretical Misleading When the tide of e-commerce is rolling in, some people use the fashionable concept of hype instead of calm, scientific and forward-looking rational research. It is precisely in "doing e-commerce does not have to be profitable." Misguided by the statement that "profit is the future", a considerable number of websites follow Amazon's example and pursue "the first in the country" and "the largest in China". Create "eyeballs", play with "big hands", and strive to be an "intellectual family" that gets rich overnight. Resulting in a lot of extremely valuable network resources being wasted. Tasteless advertisements are overwhelming with "money-burning competitions". The result of harvesting eyeball attention is only a false reputation. Lossy websites abound.

However, when the website changed from hot impetuous to cold thinking, someone predicted the arrival of the network winter. Began to question whether the internet has an economic fulcrum; Began to sigh whether the e-commerce website can continue to survive?

This theoretical fluctuation is a focus in the development of e-commerce in China.

2 "Stereotype" prejudice.

Some people who hold "network model theory" and "listing uniqueness theory" did not seriously and comprehensively examine the new economy of the United States at first. I thought I found the true story of "getting rich overnight" and I couldn't wait to circle the money and go public. Trying to create a "sensational effect" or even looking at other people's faces all day and walking in other people's steps. The sensational effect of spending money is the long-term loss of the website; The bait for catching scarabs failed to catch any money.

Last year, an autumn wind on Nasdaq made the listed people sad, while the unlisted people were frightened and hoped that the listed people would be cold. The reality makes people begin to realize that the foreign model of cloning may not be suitable for China's national conditions; Listing is not a sign of the success of network enterprises; Capital market is not a panacea for all diseases of websites.

So some people began to think coldly and began to re-examine the new economy of the United States.

It is this cold thinking that makes people see clearly the new American economy represented by the Internet and e-commerce. Is quietly going through a transition period. Its most obvious feature, qiaqia, is the integration of new economy and traditional economy. Network economy relies on traditional industries to lead and drive them forward.

For a long time, we have separated the network economy from the traditional economy and opposed it. This has lost the largest rear base area in the network economy; Lost and put down the responsibility and economic fulcrum of e-commerce leading and driving the development of traditional industries.

Therefore, those websites that strongly reject the traditional economy and are built on the beach have no market power, no external economic fulcrum, and no help and participation from a large number of traditional enterprises. They can only be dissolved or merged without money, oil and people.

3. Failure in the era of ideas

The era of explosive growth of websites is the era when great thinkers get rich. They not only regard e-commerce as a ladder to get rich. Moreover, e-commerce is deified. It seems that a few IQ experts can throw money all over the sky as soon as they suppress their treasures and plan, making e-commerce a "new economic growth point".

Helpless, the fate of Amazon and countless domestic and foreign websites losing money again and again is sobering. People realize that the development of e-commerce cannot be separated from economic base, technical environment and cultural background. Without looking at the market, grasping the business opportunities, exploring the consumers' minds of netizens, studying how new technologies can be micro-docked with traditional enterprises, and not knowing the strategic competition, it is impossible to plan the profit model of the website by a few ideas. Moreover, the master's creativity and advertising planning often focus on the micro, focusing on tactical programs; Pay attention to sensational benefits; Pay attention to the generation of priming effect.

The new economy, especially e-commerce, needs strategic thinking under overall planning; Calm judgment in capital operation; Solve problems after foresight; Micro-docking under macro-guidance.

Therefore, we urgently need to foresee the development and trend of the new economy from a strategic perspective and study the integration and complementarity between the network economy and the traditional economy. In particular, we need to find a breakthrough point to enter e-commerce. This point deserves our deep thought.

4. Weakening management

In the process of the transformation of network enterprises from the initial stage to the development stage, it is an important infrastructure to strengthen and improve the internal management mechanism of the website in time. It is the internal strength to ensure the outward expansion and business follow-up of network enterprises. However, quite a few websites have not handled the relationship between website expansion and management follow-up. Left a "black hole" in many management links of the website.

At present, in network enterprises, expenses are unplanned, advertisements are random, and the trend of office comparison is getting worse. Therefore, the Internet economy is in urgent need of 3. Among these 50,000 people, nearly 8.2% of managers are vacant.

This weakening of management is not only manifested in the shortage of management talents, but also in the unreasonable talent structure and unreasonable resource allocation. A considerable number of websites have no management talents. This "short at one end and long at the other" in the allocation of human resources will inevitably form a "black hole" in management if it is not effectively and timely adjusted and improved, and it is difficult to complete the multiple tasks of enterprise reengineering, absorbing capital and opening up markets.

Several roads in Huashan since ancient times

There have been many roads in Huashan since ancient times. With the sublimation of people's understanding from "hot floating dryness" to "cold thinking", the journey of exploring the fulcrum of new economy has begun.

1, build a website carrier and look for scale effect.

In order to find the way to finally realize the profitability of the website; In order to choose between survival and destruction, on September 25th last year, Yanhuang Online convened 160 alliance members to meet in Chengdu West Software Park, hoping to build a unified, open and free network operation platform by virtue of its concept of "global Chinese" and "chain operation". Form a colorful comprehensive website and a unified marketing system with the city as the main line. In order to realize this dream, they are determined to invest 600 million yuan to build a China network carrier composed of city website alliance, professional website alliance and personal website alliance.

Prior to this, the "website group" has been hot for some time in the mode of chain operation. However, because it clearly distinguishes the knife and axe in integration from the disharmony in patchwork, people in the website group promote their "core competence" respectively. The result: everyone plays a trumpet and plays his own music. The idea of some people trying to build a network "KFC" soon vanished.

Whether building a network carrier or introducing the concept of chain operation, its essence is to transform scattered advantages and local advantages into overall advantages and comprehensive advantages. The key here is whether the implementation of scale operation can produce scale effect.

Scale effect is a group effect, a decentralized accumulation effect and a progressive value-added effect. The formation of group scale effect lies in that members of every scale have to paddle and pull the fiber, have their own economic fulcrum, and have their own potential and motivation to fight the storm. It remains to be seen whether each ship of Yanhuang aircraft carrier can find its own revenue-generating point and profit-making point and turn the found concept into a profitable reality.

2. Develop the value-added effect of advertising.

Faced with huge loss pressure, online advertising has become the hope and profit code of websites. The main income of Sina, Netease and Sohu portals comes from online advertising. Taking the second quarter of last year as an example, compared with the same quarter 1999, the advertising revenue of the three major websites increased by more than 84%. Sohu's online advertising revenue reached 95% in the fourth quarter of last year. But this did not stop them from losing money. The reason is simple: advertising this bowl of porridge can only satisfy hunger, not hunger.

Network economics tells us that an important difference between network marketing and traditional marketing lies in traditional marketing, with advertising as the fulcrum; And network marketing, with service as the fulcrum. The idea of putting the profit treasure of the website entirely on advertising is a dislocation in management.

However, advertising efficiency can still be improved. This possibility is due to the high gold content of network technology, which provides opportunities and possibilities for online advertising to obtain greater interest space.

However, technological innovation serves creativity. Incorporate commercial content into advertising creativity. People want to see it and love it. Forcibly put a huge advertisement on the netizen's page, but I can't control the netizen's mouse.

Recent business news. There is something new in com. They posted a "confidential information of female secretary" on the homepage of their website to promote their e-commerce software-Business Express. The novel and dynamic content of the title makes people want to look down, and there is no such boring feeling at all. It produced very good results. This shows that the market will extend in our innovation.

The innovation of business philosophy lies in the multi-dimensional resource integration based on the characteristics of online media. Therefore, advertising must have the marketing concept of "relevance effect" and the service concept of "satisfying customers". Only in this way can we find incremental capital in integration.

There are many channels for integration:

One is to integrate resources with traditional media and implement interactive continuous broadcasting.

The second is to develop innovative advertising extension forms. Pull new advertising resources by effect.

Third, it is an extended short advertisement or a rolling short advertisement, which opens up the available space of the page.

In short, creative new places provide business opportunities; Strange idea. Here comes the money.

3. Tap the income-generating potential of personal homepage.

Personal homepage is a free space provided by the website for individuals to build online homes, and it is a world where netizens can display their talents. It is the cradle of cultivating network talents. As many websites provided this kind of free resources in the early stage, it played a very important role in publicizing the personality of netizens, releasing their demands, accumulating information and displaying their talents. A number of beautiful web pages and excellent personal websites have appeared. Having a personal homepage has become a fashion. Nearly 30% of netizens in Shanghai have personal homepages.

These free resources have great income-generating potential. Netease is the first to tap the income-generating potential of personal homepage. Many websites are still waiting to see.

In fact, change the personal homepage to edit at will; Self-flow into creativity; Self-appreciation becomes an exhibition; Self-flow into choice. You can turn free resources into income-generating resources.

4. Explore the industrialization prospect of network incubator.

Network incubator is a new thing in the development of network economy. It is a fertile ground for venture capital and the cradle for the growth of entrepreneurs. Investment through network incubator can transform long-distance investment into short-term investment. Many foreign e-commerce websites have had this kind of rain. Grow up in the incubator. Therefore, the network incubator has surpassed the public welfare of providing free resources for netizens, and has become a new idea and new way for commercial websites to mature and realize income generation after incubation.

In fact, at present, a large number of websites in China, such as China, Home Bus, Tongtu, China Venture Network and Venture Online, all have the characteristics of network incubators in providing network resources. The problem is the lack of core cohesion and market attraction, especially the lack of strategic thinking and the concept of benefit multiplication. I don't know how to cultivate beneficial energy in the free use of resources. In incubating others, grow and develop yourself. Therefore, at present, a large number of our websites have not yet completed the transformation from public welfare to value-added, but when we realize this, a smooth road will come to us.

5. Trial charges for value-added services

Since Yahoo started the free mode, all kinds of free resources on the Internet have become a trump card to attract netizens. However, when the loss pressure reached its peak, people began to think about this fat meat.

Last year, 263 carefully tried to break the ice. Immediately caused an uproar in the online community. Then the SMS charges. "Lianzhong Club" has further introduced the charging items of game value-added services ... In fact, there is no such thing as a free lunch. It is inevitable to run the website as an enterprise. Why do some websites want to accept it but dare not do it?

The key here is: is it a low-level operation charge or a value-added service charge? It is a new starting point to regard charging as the management focus and operation level; Or is it the key to make up for the loss by charging?