Traditional Culture Encyclopedia - Traditional customs - How to be a successful salesperson? What are the skills?

How to be a successful salesperson? What are the skills?

(a) The ability to recognize marketing, what is sales?

Sales are so common in everyday life that everyone has a clear picture of sales in their mind. Sales affects your every moment. A new understanding about sales helps you develop and apply new skills and get the most out of it. Each of us is a salesperson, so to speak, doing the work of selling ourselves every day.

What is sales? A simple definition of selling is the process of presenting the benefits offered by goods to meet the specific needs of the customer. Commodities include, of course, tangible goods and services. Satisfying a customer's specific needs means that a customer's specific desires are satisfied or a customer's specific problems are solved. The only way to satisfy such specific needs of customers is through the special benefits provided by goods.

The definition of selling is therefore very simple for us. It means that you can identify the special benefit that the goods can provide to satisfy the customer's specific need.

(ii) The second quality that a successful salesman should possess: bravery.

Fear is an internal feeling that produces an emotional response. Humans have two major fears: the fear of not being perfect.

Fear of not being accepted by others.

We can also overcome fear by switching definitions. A salesperson's greatest fear is rejection. We can analyze ourselves:

1. What is the definition of being rejected? What happens to mean being rejected by a customer?

2, what tone of voice does a client use with you to feel rejected?

3. What is your client's facial expression that makes you feel rejected?

Switching Emotions: Try to adjust negative emotions to positive, positive realizations and appreciate all the people who make you stronger.

So be creative and take risks. The brave are invincible.

(3) The third quality that a successful salesman should have: a strong sense of purpose.

Strong intention is a strong desire to succeed, with a strong intention to have enough determination.

The way to develop a strong desire can be to learn to be with successful people. Life is a growing process, and the most important decision we make in this life is who we grow with!

Take a good look at the friends we have around us, and you'll see that they fall into one of three categories:

1. He's a mirror of you, he's very similar to you, he's the one you aspire to be like, he's assisting you in understanding yourself better.

2. He represents a very important person in your life through whom your complex can be transformed.

3. He represents your subconscious mind, the person you dislike the most, the person you resist, and he can help you accept yourself fully.

No matter what kind of people we meet and what kind of things we experience on our way to life, we still desire to fulfill ourselves, and in this process, we need to deliberately look for our own growth team, which can really help us grow the fastest with the following basic characteristics: 1, high personal achievement and realm; 2, is the object of your emulation; 3, he can see your potential; 4, he cares about your growth; 5, he is willing to assist you in your growth; 6, he has high expectations of you; 7, he will be honest with you; 8, with him you will feel particularly stressed.

Much of the desire of the successful salesman comes from real-life stimuli, generated by external forces, and often not of the positive encouraging type. The sender of the stimulus often humiliates and pains the bearer. This stimulus is often stimulated in the heart of the stimulated a strong indignation, resentment and resistance, so that they make some "unconventional" actions, renewed "unconventional" ability. Some top salespeople often say, "I didn't think I had it in me," after they've achieved success.

Successful salespeople are determined to win and have a strong desire to succeed.

The desire to succeed stems from your desire for wealth, your responsibility to your family, and your pursuit of self-worth, and not being satisfied is the wheel of upward mobility!

With the heart can do anything! If you can't, you must! If you must, you will!

(D) full confidence and knowledge of the product.

Skillful knowledge of your product. Your customers won't believe in your product more than you do.

A successful salesman is an expert in his field, and to sell well you must have specialized knowledge.

Confidence comes from understanding. We need to know our industry, we need to know our company, we need to know our products.

Professional knowledge, to be expressed in layman's terms, is more acceptable to customers.

Comprehensive knowledge of competitors' products: persuasion itself is a transfer of confidence.

(E) focus on personal growth, continuous learning and surplus learning can dramatically reduce mistakes and shorten the fumbling time.

The greatest benefit of learning is that by learning from the experience and knowledge of others, we can dramatically reduce the number of mistakes and shorten the fumbling time, so that we can more quickly to success.

Other people's success and failure of experience is our best teacher, success itself is a manifestation of ability, ability to be cultivated. Successful salesmen focus on learning good habits of growth.

Sales is a continuous process of figuring out, salesmen inevitably make mistakes in the process. Introspection is the prerequisite for recognizing mistakes and correcting them.

Successful salesman always have a lot of **** knowledge with his customers. This is inseparable from the salesman's own insight and knowledge. How much insight and courage to have the knowledge of the pattern.

Top salesmen are masters of focusing on learning, through learning to develop their own abilities, so that learning becomes their habit, because, success itself is a habit of thinking and behavior.

Top salesmen are purposeful learning. The right way to learn is divided into five steps:

(1) Initial understanding.

(2) Repetition is the mother of learning.

(3) Getting started.

(4) Integrate.

(5) Reinforce again.

(6) Highly enthusiastic and service-minded.

Top salesmen treat their customers as their long-term lifelong friends.

Caring about customers' needs is demonstrated by caring about them at all times, providing them with the best services and products, and maintaining a long-lasting relationship.

Knowledge is not only power, but also the core ability of the enterprise to create wealth.

Successful salespeople can see the customer behind the customer, can see that today is not their own customers, but does not mean that tomorrow is not, respect for others is not just a virtue, but the embodiment of their own charisma.

(VII) extraordinary affinity.

Many sales are based on friendship.

Salesperson sales of the first product is the salesman himself, salesman in the sale of services and products, how to get a good first impression, is the key thing. At this time, your charisma, your confidence, your smile, your enthusiasm must all be mobilized to use the first few seconds as much as possible to impress the customer, which requires the salesman has a remarkable affinity.

(H) Self-responsibility for the results, 100% responsible for their own.

Successful people are constantly looking for ways to break through, the failure of people constantly looking for excuses to complain.

To achieve success in sales, you have to rely on yourself.

To find a way to succeed, do not find reasons for failure!

In the process of sales, it is inevitable to make mistakes. Mistakes are not scary, the fear of making mistakes is scary.

Promise is equal to the completion of the thought to do. A person who is willing to take responsibility is often easy to be accepted by others, envisioning who reason to work with a person who has made a mistake? Successful salesmen are self-responsible for results, 100% responsible for themselves.

(ix) Clear goals and plans (vision).

Successful salespeople have goals in their heads, while others only have aspirations.

Successful salesmen raise their self-expectations, and goals are the clarification of self-expectations.

Successful salespeople define their success, clarify a motivation for achievement, and clarify the reasons for reaching their goals.

Successful salespeople have long-term goals, annual goals, quarterly goals, monthly goals, and break down clear goals into your action plan for the day, constantly adjusting their goals according to how things are going, and sticking strictly to the plan.

Work our plan, plan our work. For example, to reach the goal you have to complete how many visits per day? How many sales you want to complete? Where did you visit today? Tomorrow's visit route is where? Every day, the heart should be clear clear clear.

(10) make good use of the power of the subconscious mind.

Human consciousness is divided into surface consciousness, subconscious and superconscious. The subconscious is the external image of the surface, and the superconscious is the deep feelings of the human heart, and only the decision from the superconscious is the real decision of the human heart.

Successful salesmen are those who dare to stick to their dreams.