What is the purpose and significance of the rise of media industry?

First, the inevitable result of the development of the times. With the development of society, everyone's social contact is more and more extensive, and personal experience, knowledge and other knowledge reserves are very rich. The desire to share one's life and knowledge is getting stronger and stronger.

Second, the inevitable result of the development of social professional market. With the rapid development of modern social economy, traditional industries are slowly shrinking. Everyone faces opportunities, but more challenges. Therefore, individuals have a strong desire to understand the world and a strong demand to develop their own specialties and realize personal development. Stimulated by the relationship between supply and demand, the market for media creators and readers is growing rapidly.

Third, the inevitable result of traditional Internet innovation is that the traditional Internet has high input, low output and slow information dissemination. The emerging Internet companies make full use of the needs of this era and the needs of the professional market, mobilize all employees to participate in the creation and dissemination of information, achieve exponential updating iterations in terms of information volume, information speed and information coverage, and promote career development with group tactics.

Fourth, since the media is more of a process, it is the product of the emerging Internet stimulated by individuals, markets and enterprises. However, with the passage of time, most self-media creators will be eliminated, leaving self-media creators and enterprises to enter a new development bottleneck.

Fifth, the greatest significance of self-media is to let more people know the world more conveniently at present, and also to increase the channels for personal voice, which provides a certain foundation for promoting the peaceful and stable development of society. In the longer term, it is only an inevitable stage of the development of human society.