What is self-media and what is new media?

First, the concept of 1 is different. New media is a concept derived from traditional media. Traditional media refers to newspapers, magazines, television, radio and so on. Different from these media, it is called "new media". For example, portals (Netease Sina Tencent Sohu), news clients (today's headlines), video websites (Youku LeTV Tudou), WeChat, online celebrity live broadcast platforms, information trading platforms and so on. Since the media, the media numbers usually opened for individuals or small teams rely on WeChat, Weibo, headline number, UC number, Big Fish number, Penguin number and so on. Like Mimi and pie sauce.

2. Different operating angles. New media is generally used to build corporate brand image, which is extended through official accounts of official website and WeChat, and generally corresponds to subscribers and users. Since the media is used to shape personal brand image, it is spread through various numbers, corresponding to fans.

3. Different sources. Portal websites, large-scale information platforms, video websites, novel platforms and content sources are all different. Some platforms are made by ourselves, while others are managed by members. Because the media are basically provided by operators.

4. The profit model is different. The new media aims to create a platform that can provide information exchange and interaction for others, and make profits through membership, advertising space, information fees, etc., while the self-media aims to create a viscous and attractive image and make profits through soft articles, advertisements and other means.

Second, new media: it is a new form of media expression, which is different from traditional media. For example, WeChat official account and today's headlines are all based on mobile media.

Self-media refers to the media created by itself, which is different from the official (officially recognized) media. Because of the media form of new media, self-media has the possibility of development, and it is self-media that uses new media to produce information.

New media refers to emerging platforms with social attributes such as WeChat, Weibo, Momo and Live APP, which can spread information and communicate. Different from traditional TV, newspapers and magazines. Self-media means that individual users can gather fans on the above platforms and gather users to realize their own media attributes. New media can be divided into narrow sense and broad sense.

In a narrow sense, new media refers to traditional media, such as paper media, radio, television and other institutions, which use new technologies such as the Internet to spread content. In a broad sense, new media refers to all individuals who use new technology to spread information, not just the "media" industry. Network is the carrier of new media, but it is not the new media itself. Because the media in China are almost 100% dependent on the Internet.

New media refers to the current environment where everything is media. Simply put, new media is an environment. New media covers all forms of digital media. Including all digital traditional media, online media, mobile media, digital TV, digital newspapers and magazines.

A relative concept is a new media form developed after newspapers, radio, television and other traditional media, including network media, mobile phone media, digital television and so on. ?

New media is also a broad concept. It uses digital technology and network technology to provide users with information and entertainment services through the Internet, broadband local area network, wireless communication network, satellites and other channels, as well as computers, mobile phones, digital televisions and other terminals. Strictly speaking, new media should be called digital new media.