Traditional Culture Encyclopedia - Traditional festivals - Do you know the current situation of independent fashion designers in China?
Do you know the current situation of independent fashion designers in China?
Foreign talented designers work in big brands for a period of time, and then create their own brands. When their fame is established to a certain extent, they will go to big brands as creative directors, and so will their own brands. This is the lifestyle of foreign designers, and it doesn't work in China. Independent designers are no strangers to the fashion world in China today, and even represent a trend, which enables China people to gain different perspectives from mass-produced clothes. However, when the spotlight gradually disappears, independent designers in China can't find good fabrics, processing plants and stable customers, which is just the tip of the iceberg. The status quo of independent designers in China can be described in two words: embarrassment.
More than 50,000 students majoring in fashion design graduate every year in China, but less than 1% of them eventually become independent designers. Although the glory of China's manufacturing industry is only simple labor-intensive low-tech and low value-added labor, the reality under the glory-"low profit and low value" has been the shadow of the industry for many years. Thousands of garment practitioners are struggling to find a better way out for China's garment manufacturing industry, and so are garment designers, who are under great asymmetric pressure.
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