Positive energy unmasked picture video sugar heart

1. At present, China's network audio-visual industry is accelerating on a healthy track. The data shows that by the end of 2020, the number of online video users reached 927 million, including 873 million short video users. Large-scale users and rapid technological changes have become important features of innovation and development in this field. The more we face the sticky user base, the more we rely on new technologies and formats such as artificial intelligence and 5G. The more we need to maintain the correct direction of network audio-visual, especially short video, realize high-quality innovation and development, amplify the main theme with quality advantages and innovation ability, and enhance positive energy.

2. Spreading the values of contemporary China, embodying the essence of Chinese excellent culture, reflecting the aesthetic pursuit of the people of China and spreading the enterprising power of China in the new era should be the important focus of short video content. In this sense, enlightening the soul, nourishing the soul and leading the fashion are the starting point and destination of short video creation. Only by putting social benefits first, stressing style, taste and responsibility can we promote healthy fashion and spread positive energy in cyberspace.

3. Strengthening the construction of short video content and enriching the creation of high-quality products is an important topic for the healthy and sustainable development of short video. When people watch short videos, they need not only a relaxed and interesting narrative, but also a unique perspective. This is closely related to the people's growing demand for a better life and how to live a digital life well. Whether it is to promote the Party's innovative theory to "fly into the homes of ordinary people" or to tell the story of China in the new era, efforts should be made in the aspects of audio-visual characteristics, expression, technical application, detail mining and cognitive broadening. The education of ideals and beliefs should be subtle and silent, and condense spiritual and cultural strength.

4. At present, short video creation keeps up with the trend of the times and constantly opens up new space. Not long ago, the Digital China Development Report (2020) pointed out that "the digital economy has expanded the new space for rural development, and the comprehensive demonstration project of e-commerce in rural areas has newly supported 235 counties, and county heads and townships have brought goods one after another, and the live broadcast has become a' new farm work'". This fully shows that integrating short videos and live broadcasts into rural revitalization and economic and social development can open up unlimited possibilities. At the same time, it is necessary to establish and improve the mechanism to encourage innovation and create a good policy environment for the development of the industry; It is also necessary to effectively eliminate bad habits through scientific legislation and strict law enforcement, guide the platform to operate in compliance with laws and regulations, and create a good digital ecological environment. From content creativity to quality audit, from platform management to user guidance, we strive to achieve optimal management of the whole process. Only by gathering strength and participating in all directions can we form a healthy format full of vitality, innovation and vividness.

5. The cyberspace is clear and the ecology is good, which is in the interests of the people. Only by paying attention to orientation, content, quality and communication, putting quality first, and maintaining integrity and innovation can we build a new picture of a beautiful digital life and a new situation of a healthy network ecology.