Traditional enterprise transformation, what should WeChat do?

In the process of transformation, there will be barriers to be broken. The biggest barrier for traditional enterprises to transform WeChat business is system and mode. Business model is the core secret of an enterprise, and system is the tool to support the model, both of which are indispensable.

1, mode WeChat service is a new business model. For traditional enterprises, the most incomprehensible thing about WeChat business is this business model.

Because you are very good at controlling the supply chain, polishing products, running the company team, avoiding legal risks, taxation, building a sales team and crisis public relations.

The only thing I don't understand is the money-sharing model of WeChat business. How to distribute the profits among agents? How to motivate agents to replenish and upgrade?

How to keep agents from losing? What kind of support and help does the agent need? What is the heart of a broker? How to manage these hundreds or even tens of thousands of agents?

And all this can be determined by the mode.

Small companies are managed by people, while large companies are managed by systems.

A company with 100 employees is completely different from a company with 500 employees.

Therefore, as long as traditional enterprises can understand the essence of the business model of WeChat business, they will be able to quickly cut into the WeChat business industry and become bigger and bigger!

Because you have resources, money, people and factories. With deep pockets!

If you are not good at this, there are solutions. That is to find an outside brain, because this is the strategic and tactical level, the information level content, has not been specifically implemented! So it can be done by external elites. You just need to listen and do. There will be great gains. Do it first, and then learn to understand it slowly.

? 2. With the development of WeChat business, the system has entered an era of standardization, systematization and refinement, and the system will become particularly important for brands. System, in fact, is just a tool, which needs special people to research and develop. Moreover, with the rapid development of the industry, the demand for tools in WeChat business has also changed greatly. If you set up your own team to develop, it may be out of date as soon as it is developed, so it is completely unnecessary to develop it yourself in the early stage of transformation, and you can consider independent development when the operation is mature in the later stage.

Therefore, I suggest that we can directly cooperate with the system on the market in the early stage, find people who understand WeChat business and system, and follow their model, so as to avoid many risks, and then consider our own development problems after the successful launch in the later stage. Because at that time, there was no shortage of money. I also know my own needs.

In any case, the system is just a tool, and it still needs a complete plan to start. Just like a sword, it needs a sword score to exert its greatest power! Moreover, the system can be used as a good impulse point.