Traditional Culture Encyclopedia - Traditional festivals - What is the traditional marketing model of publicity and advertising to the main, network marketing publicity broad
What is the traditional marketing model of publicity and advertising to the main, network marketing publicity broad
The traditional marketing model of publicity and advertising to: television, newspapers, magazines, radio stations, outdoor street signs, elevator audio and video.
There are about 17 main ways to publicize network marketing:
1, microblogging marketing
Microblogging marketing is to microblogging as a medium to start the promotion of information, but at present the hottest microblogging, which is the marketing of the major enterprises in the highlands.
2, blog marketing
Blog marketing refers to the promotion through the medium of blogs. In the era of the blog fire, some head bloggers on behalf of an article, the offer is a few thousand or even tens of thousands.
3, news source marketing
News source marketing refers to the release of articles to the news source section and get exposure to a network promotion, this way is characterized by the speed of the part of the news source platform that is sent to the receipt of the display, the time can be controlled at the minute level of the public relations of the must.
4, search engine marketing
Search engine marketing refers to the promotion of several major search engines, search engine marketing is specifically divided into two categories, one type of paid marketing, that is, SEM, one type of free marketing, that is, SEO.
5, e-mail marketing
Email marketing, also known as EDM marketing, refers to the e-mail as a medium for the development of a network marketing methods. medium to carry out a kind of network marketing. Its advantages are accurate, timely and traceable.
6, video marketing
Video marketing refers to the video as the medium to start the network promotion. Video marketing is generally divided into video creativity, video production, video publishing, video promotion and other links.
7, forum marketing
Forum marketing refers to the forum around the development of network marketing promotion. Through technical or business cooperation, their web page information on the top, so as to obtain accurate exposure.
8, word-of-mouth marketing
Major word-of-mouth platforms are getting more and more attention. Based on the importance of the customer, each enterprise also began to pay attention to the word of mouth marketing. The birth and development of word-of-mouth platforms not only provide customers with a certain reference for choosing goods/services.
9, integrated marketing
As the name suggests, it is the integration of various types of network promotion in one, and to achieve 1 +1 & gt; 2 marketing effect. As integrated marketing needs to develop strategies, coordinate fronts, properly guide public opinion, so, integrated marketing generally need to have a strong promotion ability.
10, advertising links
Exchange of advertising can be seen as a mutually beneficial marketing promotion, the two platforms as long as there is a certain intersection, you can start this cooperation.
11, CPS network promotion
Now there are two types of advertising forms, one is product promotion marketing; the other is product effect marketing. With the marketing cost increasing year by year, more and more enterprises tend to product effect type network marketing CPS.
12, event marketing
Event marketing is also known as event hype, refers to the hype or with the help of news hot events to start the marketing.
13, SNS marketing
It refers to the way of marketing promotion through social networks.
14, picture marketing
Picture marketing in a variety of ways, generally combined with search engine marketing together to promote the picture labeled alt and in the relevant keywords in the picture section.
15, B2B marketing
Marketing refers to both buyers and sellers in the B2B platform to publish supply and demand information, and in the platform for trading a network promotion.
16, RSS marketing
It is an important supplement to email marketing. Regularly push new and updated information to intended users, due to the immediacy of RSS, this marketing method was highly valued at the time.
17, viral marketing
Viral marketing refers to the promotion of marketing through spontaneous reproduction and dissemination among users.
Internet marketing
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