Traditional Culture Encyclopedia - Traditional festivals - What is the inevitable requirement to promote the integration and development of traditional media and emerging media?
What is the inevitable requirement to promote the integration and development of traditional media and emerging media?
Expand the scope of information dissemination and improve the efficiency of information dissemination.
1. Emerging media can help traditional media to diversify information dissemination, including words, pictures, sounds and videos. This diversified information dissemination is helpful to expand the audience and improve the efficiency and quality of information dissemination.
2. Through integrated development, traditional media can learn from the technical means and management mode of emerging media, improve the efficiency of information collection, editing and publishing, and then enhance their own market competitiveness.
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