Commercial war: a brief introduction to the content of e-commerce era

Bill Gates once said: "In the 2 1 century, there will be either e-commerce or no commerce." In this era when everything is e-commerce, thousands of years of human commercial behavior has been subverted, and people's shopping, consumption and lifestyle have also undergone unprecedented changes. We have actively or passively entered an era of subversion by e-commerce. However, is e-commerce and even Internet economy just a new business form? For traditional industries, e-commerce only means a pure destructive force? In other words, has e-commerce changed people's consumption habits, or has the increasingly mature and diversified consumption habits promoted the vigorous development of e-commerce?

Through face-to-face interviews with nearly 100 business tycoons around the world, this book tells stories personally by Bezos, Liu, Ma Yun, Liu Chuanzhi, Lei Jun, Chen Nian, Li Guoqing, etc., and summarizes the development of e-commerce in the world and China in the past 20 years and the significance of e-commerce to the whole economy through legend after legend. At the same time, it also tells us how enterprises and we should "survive" in the era of e-commerce. I believe that after reading it, everyone will be shocked and saddened by some contents.