Jingdong logistics teamed up with tencent to enter the private domain traffic, private domain traffic specifically refers to what traffic?

Private domain traffic refers to the user traffic in the personal traffic pool.

This concept may be more complicated, for those engaged in e-commerce and self-media partners, they may be more familiar with the concept of private domain traffic, because the private domain traffic means that a person has the ultimate traffic pool, which can be owned by the enterprise, or owned by the individual. But no matter what, so the traffic inside the traffic is ultimately for that brand itself.

Kyodo is ready to get into private domain traffic.

Strictly speaking, Jingdong has been moving closer to private domain traffic. Because Jingdong and Tencent's relationship is particularly good, we can go straight to Jingdong in Tencent's APP, this point is enough to prove the relationship between Jingdong and Tencent. Jingdong's development can not be separated from Tencent, because it is Tencent to Jingdong to provide a huge flow, can help Jingdong smooth development. All along, I think Jingdong is trying to find a way to convert the traffic into their own private traffic, and through this way to develop a more community nature of the business model style.

Private domain traffic mainly refers to user information inside a personal traffic pool.

As I said above, for those who don't understand the significance of private traffic, we can just give an example, when a brand doesn't have private traffic, the brand needs to expand its business and customers from multiple channels. But when the brand has its own private traffic, the brand will utilize the user information inside the private traffic to conduct business, and there is no need to expand other new channels at this time.

Private domain traffic can help this business grow further.

The reasoning is very simple, because a company can never rely on just one business to grow, and in the process of developing a single business, it will try to find ways to develop multiple businesses, and in this way ensure its competitiveness. Private traffic can further ensure the development of the problem, because the enterprise can use the information inside the private traffic to revitalize the various businesses, so that the enterprise can be more fully developed.