Corporate Culture of Datang Wang Ding Group

An excellent enterprise must create a core value concept that all employees can wholeheartedly agree with, a working and psychological environment that can promote employees' progress, and an advanced corporate culture that can ensure the continuous improvement of enterprise performance and constantly promote enterprise development and change. Enterprise culture is a kind of enterprise strength formed by long-term advocacy and extensive practice within enterprises in the process of adapting to market competition and strengthening self-management. This kind of power is manifested through the carriers such as spirit, morality, system and norms, and finally forms the value concept of * * *.

It can be said that this kind of enterprise power is a cohesive cultural power, which is different from technical power. Corporate culture is competitive with competitors, attractive to the public, binding on its own management, and cohesive and appealing to employees.

After more than ten years of struggle, Wang Dingren in the Tang Dynasty has accumulated rich and simple elements of corporate culture. Today, when enterprises are moving towards a new take-off platform of "second venture", we know that one eye should pay attention to the necessary changes, and the other eye should pay attention to the existing traditional advantages and cultural cohesion. Therefore, with sincerity and admiration, we sorted out, integrated and refined the "corporate memory" accumulated by people in the Tang Dynasty in the process of starting a business for more than ten years, and completed the construction of the corporate culture system, aiming at keeping the culture of the Tang Dynasty clear-cut, inheriting the excellent genes of the culture, and making all people in the Tang Dynasty carry the tripod, with the same desire to build an evergreen enterprise, cast a century-old performance and welcome the Tang Dynasty.

Unscrambling Wang Ding Culture —— The Motive Force of Wang Ding Culture Rooting

Ding is the earliest vessel created by our Chinese ancestors. As an important ritual vessel, it is an auspicious thing representing peace, development and prosperity, and also has a beautiful meaning of praying for the people and ensuring peace.

Ding has been used for thousands of years and is unique to China. It occupies an important position in the history of China's material culture and is one of the symbols of China's national culture.

At the beginning of the establishment of the enterprise, adhering to the traditional culture of the Chinese nation, the company was named "Wang Ding", which means "keeping the word, respecting morality and paying attention to ceremony, and everyone will lift the tripod, help the world, benefit the people and lay a solid foundation".

Since then, Ding has become a spiritual totem and company symbol adhered to by people in the Tang Dynasty, inspiring people to start their life journey and career struggle.

Value Belief —— The Cornerstone of Wang Ding Culture

First, the company's core values:

Respect morality, transcend and enjoy * * *

Second, the mission of the company:

Wholeheartedly improve the quality of life of customers and go all out to promote social harmony and progress. The company is committed to building the best corporate brand in the fields of mine resource development, chemical industry, real estate, financial circulation and public service, creating value for society, customers and shareholders, creating a platform for employees to display their talents, and building a century-old foundation of Datang Wang Ding.

Three. Company vision:

To society, make Datang Wang Ding a world-class leading enterprise in the same field; For enterprises, build Datang Wang Ding into a loving family, a school that can enrich and surpass itself, and an army with passion and fighting capacity; For employees, the vast expanse of the sea will give full play to the talents and wisdom of the champion of Datang in the career platform of Datang Wang Ding!

Third, the company vows:

I'm a champion of the Tang Dynasty. I am willing to follow the spirit of seeking truth from facts, operating in good faith and pursuing Excellence. I will start from scratch, be practical and dedicated, take the initiative to learn at work, strive for self-improvement and do my best to realize the century-old foundation of Datang Wang Ding.

Fourth, cultural concepts:

1, enterprise spirit: innovation, honesty, prosperity, everyone's contribution, dedication and sharing.

2. Enterprise style: starting from scratch, being practical and dedicated, actively learning and constantly striving for self-improvement.

Business philosophy: regardless of gains and losses, pay attention to business.

4. Business objective: to be strong, long-term and big.

5, management philosophy: fair, just and orderly, so as not to let honest people suffer.

6, the concept of employing people: the length of employing people is short; Pay equal attention to strength and ability, and put character first.

7. Work style: resolute and vigorous, learning by doing, only stressing credit, regardless of hard work.

8. Competition concept: win-win competition and cooperation, surpassing development.

9. Quality concept: Excellence is a habit.

10, talent view: knowledge, specialization and professionalization

1 1. service concept: to satisfy subordinates, employees and customers.

12. Management consciousness: guiding consciousness, problem consciousness, communication consciousness, cooperation consciousness and benchmarking consciousness.

13. awareness of saving: thrift is defeated by luxury, and all saving is essentially saving time.

Code of Conduct —— The Guarantee of Wang Ding Culture

First, the three practices of Wang Dingren in the Tang Dynasty:

First, do your duty and not engage in a second occupation;

Second, seek truth from facts and seek personal gain without taking advantage of work;

Third, be honest and don't accept red envelopes.

Two, the eight points for attention of the Tang Dynasty Wang Dingren:

First, take care of yourself first and be a man in advance; A small victory depends on wisdom, and a big victory depends on virtue.

Second, respect each other and put people first.

Third, be honest with people and things.

Fourth, be responsible for the family, the company and the society.

Fifth, abide by the confidentiality system: keep confidential business and technical data, financial operation data, undisclosed meeting minutes, personal salary, etc.

Sixth, unconditionally obey the company's arrangement.

Seventh, do more and learn more, work harder and get more, and don't complain or shirk.

Eighth, the interests of enterprises are above everything else.

Three, the six practices of Wang Dingren in Tang Dynasty:

Responsibility, gratitude, learning, zero, sureness and passion.

Responsibility-responsibility is honor, strength and mission. Only by being responsible for the work, the enterprise and the society can we be responsible for the family and ourselves.

Gratitude-Gratitude is an attitude towards life, a virtue and an opportunity. In this world, no one owes us anything and no company owes us a job. This is entirely our own business. On the contrary, everything we have at present, whether it is family, friendship or job opportunities we have, is given by family, friends and the company we serve. Only with a grateful heart can we get happiness.

Learning-learn to seek knowledge, learn to do things, learn to get along, and learn to be a man. In the era of knowledge economy, education will not stop at getting the last diploma, and lifelong learning will be an inevitable choice; 2 1 century, a successful enterprise must be a learning organization. In the era of knowledge economy, not knowing how to learn is our biggest challenge.

Zero-the only constant in the world is change, starting from zero every day and seeking ways to improve every day.

Practicality-stepping is a process and an action; The meaning of solidity, solidity and solidity is an evaluation of the quality of stepping. Practicality is a quality, a serious, practical and unpretentious style, and the basis and premise of being a man and doing things.

Passion-people can't live without spirit, and the country can't live without spirit. A person, a nation, a team, and even a country, if there is no high-spirited spirit and no passion, there is no room for survival! We don't appreciate the speed of pursuing short-lived passion, but the people of the Tang Dynasty gathered and released lasting passion.

Chairman Li Chunwang: Feng Run has been outstanding since ancient times. Li Chunwang, chairman of Hebei Datang Wang Ding Industrial Group, is a strong man who trudged out of this hot land. Muddy black land, gurgling river water and national culture rooted in this ancient land nurtured him. At the age of 34, he is full of youthful vitality, and his blood is full of the boldness of northern men. He faced life with a simple smile and forged a brilliant career with perseverance.

There is a saying in China that children from poor families should take charge early. Anyone who achieves great things must first suffer from his will, and he can't see the rainbow without going through the storm. Li Chunwang was born in a very ordinary peasant family. His parents made a living by farming, and his family was poor. Looking at the relatively rich life of his peers, he made up his mind to change the face of his family when he grew up. If he were a man, he would make his own world. You never know, when Li Chunwang was in the third year of high school, his mother died. Because of treating his mother, he exhausted all the financial resources in his family, sold everything he could, and was heavily in debt. That family, not rich, can be described as a four-walled family. Li Chunwang once thought about giving up his studies and going back to find a family life, but how can this completely change his family? Young people in the new era should have a long-term vision. If they study hard today, they will have a chance of success tomorrow. Li Chunwang dried his tears and began to continue his research. He gritted his teeth, held a steamed corn bun and drank porridge. After finishing high school, he was successfully admitted to Tangshan University.

The university stage is a turning point in Li Chunwang's life, and he deeply feels the importance of modern social knowledge. At school, his favorite place to go is the library. Besides getting to know Laozi, Socrates, Descartes, Hegel and other wise men, I also got to know western economists such as Keynes and modern business masters such as Kōnosuke Matsushita and Iacocca. Li Chunwang gradually realized that being a successful entrepreneur and an excellent businessman may have more direct practical significance for China society at the end of 2 1 century. Perhaps it was at that time, when the whole country was discussing the advantages and disadvantages of students' work-study program, Li Chunwang began his initial attempt: he and his classmates opened a service agency of Xueyou House in the university to manage students' daily necessities, diet and so on. Although he had no capital at that time, he used his knowledge of public relations to find a manager of a department store and sold a batch of daily necessities on credit. The manager was moved by his insistence and lent him the shelves together. It is in this work-study university life that Li Chunwang not only solved the tuition problem, but also accumulated some management experience in small-scale operation. Every day after midnight, he studies hard at his desk and teaches himself a lot of business management and financial management knowledge. Because he understands that after leaving the campus, starting a business needs more knowledge. 1997, Li Chunwang graduated from university, and the big class in the society provided him with more space to display his talents! At this time, Li Chunwang, full of ambition, with his ideals, enthusiasm and unique courage of young people, stepped into the economic tide and began to struggle.

After graduating from college, many students are looking for employment opportunities in institutions and large state-owned enterprises, but he is not seeking stability and actively looking for opportunities to start his own business. Take meaningful risks and would rather challenge life; Regardless of gains and losses, no regrets. It is the creed in his heart. Li Chunwang traveled all over his hometown by bike. Feng Run is a plain county. At that time, there were no other advantageous industries except some building materials produced in the northern mountainous areas. In Hancheng town, there is a coal mine in Kailuan. After thinking, Li Chunwang decided to start with individual coal transportation. But for him who started from scratch, how to raise start-up funds? He searched all his relatives and friends. Finally, with everyone's guarantee, he borrowed 200,000 yuan from the foundation, bought four dilapidated trucks, hired three drivers and started his first business. Li Chunwang's heart is very clear, there is no turning back before opening, and there is a sense of crisis around him. He will take the initiative to attack, and may have to bear ten years of entrepreneurial career as a boss during the day and sleeping on the floor at night. He is a boss, a driver and a salesman. In the morning, he came to the parking lot early, checked the condition of each car, assigned the drivers a day's work, then stepped into the cab and got off with the drivers. At noon, the drivers ate and rested, and he took the time to visit customers; When the drivers come home from work at night, he will go to quarries and mines to ensure the supply the next day. Because of the continuous pace of work, he has mild insomnia, and he can't sleep when he thinks about problems at night. Li Chunwang just had a sleepless night. He drove to Zuojiawu to pull stones. As soon as the car drove into the Panshan Highway, he felt dizzy. In a trance, he seems to find a big truck coming from the opposite side. He tried to pull himself together and stopped the car. At this moment, the opposite car came whimpering, and he broke out in a cold sweat. In this way, Li Chunwang is like a flying worker bee, collecting wealth everywhere and completing the accumulation of original capital. One year's attempt in the transportation industry made Li Chunwang understand that the business he was engaged in was actually an integral part of the merchant's trade activities, and the freight he earned was only the smallest part of the merchant's trade cost, while the profit actually obtained by the trade organizer might be dozens or even hundreds of times that of the freight. From then on, Li Chunwang stepped out of the cab and became a full-time boss or full-time supplier. He applied what he learned to the practice of circulation trade, and established Tangshan Wang Man Materials Co., Ltd., shuttling between customers. It was the hardships of this stage that honed his will, gave him courage to go forward in the face of difficulties and setbacks, and also dug the first bucket of gold for his future development, not only money, but also learning, accumulating experience and knowing himself.

With the sound development of First Material Company, Li Chunwang is not satisfied. He deeply felt the fierce competition in the transportation industry. There are large and small motorcades running on every highway. Behind the appearance of prosperity, the transportation industry is facing a crisis. In order to win the market in this competition, we must establish entity enterprises, so as to last forever. With such a decision, he immediately boldly looked for opportunities, because he knew that no matter how good the decision was, it was meaningless. Even if the expected goal of decision-making is not achieved, entrepreneurs must take action and continue to take action. Only action can lead to success, otherwise the future will be bleak. In 200 1 year, Feng Run county reformed the state-owned enterprise Kaiguang grinding wheel factory in Feng Run county, which was on the verge of bankruptcy. He resolutely invested all his money and bought the whole factory. He was well aware of the situation of the national grinding wheel industry at that time, but he just wanted to spell out a new road of industry management in this pessimistic market environment. He led a working group composed of technical, marketing, financial and other professionals to strut into the grinding wheel factory that had been discontinued for a long time. After his arrival, he immediately arranged for the original factory workers to return to work, with wages and various welfare benefits not lower than the original standard, and re-beautified the whole factory and renamed it Tangshan Wangchun Abrasive Co., Ltd. The new factory name, new factory capacity and new mechanism revived the bankrupt enterprise. Through the operation of such a small-scale production enterprise, he went deeper into the market, understood the market, really understood and mastered the business knowledge, learned how to obtain information, get through the purchase and sale channels, and how to deal with sudden changes. At the same time, it also forged his original mind and capable style as a businessman, and also laid endless hidden dangers for future development. After several years of practice, he became more mature and fearless. Of course, this is not because he is great or visionary, but mainly because he has no future. He has nothing to create anyway. What is there to be afraid of? There's nothing. He can only go forward and struggle. So we went into battle lightly, raised funds from various sources, conducted extensive market research, built or reorganized eight enterprises in three years, and established Hebei Datang Wang Ding Industrial Group Co., Ltd. in 2004.

The scale of the company's operation is constantly growing, and Li Chunwang often thinks that his small achievements in his career are the result of the concerted efforts of many friends and colleagues Qi Xin. In the future development, even if we only rely on our own ability to climb the social ladder, it is difficult to gain a foothold in today's business community. So he learned from the advanced employment concept of other well-known enterprises, abandoned family management, fundamentally separated management rights from ownership, and implemented the mode of allotment of shares by operators. He attaches great importance to talents and thinks that whether talents will be lost depends on whether employees' treatment and self-worth can be realized and whether people can do their best. After more than ten years of enterprise-related practice, he gradually grew from a teenager to a cultural entrepreneur with modern management theory and comprehensive enterprise management knowledge. He has always advocated honest management, recruiting talents and putting people first. Li Chunwang knew that the integrity and image of an enterprise were the magic weapon for an enterprise to remain invincible in the competition, while the internal staff quality and system norms were fundamental and the premise for shaping a good external image, so he put them into practice. In his enterprise, the rules and regulations are sound, the employees are dressed in uniform, civilized and trustworthy, creating an atmosphere of modern enterprises; In the face of competition, all enterprises have formed a good momentum of striving for Excellence, established a good corporate image in their respective business fields, and won honorary titles such as "Contract-abiding and Credit-keeping Enterprise", "Top Ten Private Science and Technology Enterprises" and "Excellent Private Enterprises". He appointed talents and introduced a large number of professionals. At present, his enterprise has 20 graduate students, 300 undergraduates, 700 junior college students, and senior engineers 10. At the same time, he has re-employed more than a dozen retired senior managers from large state-owned enterprises. Enterprise talents have formed a good mentoring echelon, and human resources have been brought into full play. He attaches great importance to the further study and training of top-notch talents, always maintains the advanced nature of professional talents, spends a lot of money to hire foreign experts to train employees, and arranges major business managers to attend individual courses in famous schools such as Tsinghua and Peking University every year, which promotes the updating and optimization of employees' business theory and management knowledge and has achieved good results.

There is a life creed that runs through the whole entrepreneurial process of Li Chunwang, that is, being practical, not arrogant and impetuous, integrating into society and realizing the sublimation of life value. While starting a business to get rich, he always cares about national politics and actively supports the party's line, principles and policies. He knows that today's success is the result of the support and help of governments at all levels, and it is the national policy that gives him the opportunity to succeed. He has the responsibility to do his bit for the society. In his enterprise, nearly 1000 young people were employed, nearly 700 laid-off workers were arranged, and nearly 800 employment opportunities were solved for the surrounding farmers, which fundamentally changed the lives of farmers, reduced the employment pressure for the country and the government, and made outstanding contributions to the stability of one party and local economic development. For more than ten years, what makes him feel most gratified is that he can actively participate in social welfare undertakings. Wang Ding Group has successively established Wang Ding Scholarship for Axle Hill Middle School and Wang Ding Scholarship for Tangshan College, supporting education in Fengrun District and participating in activities such as small town construction, new rural construction and SARS donation, with donations of nearly 4 million yuan. Of course, compared with some big entrepreneurs and celebrities, these contributions are minimal; But after all, this is the mind of a 34-year-old self-made college student entrepreneur. His selfless dedication and lofty sentiments have been affirmed by leaders at all levels and praised and supported by the masses. He has also won the honorary titles of national model of rural youth leaders, Hebei Youth Entrepreneurship Award, director of Hebei Youth Chamber of Commerce, advanced individual who donated money to study in Hebei Province, top ten outstanding young people in Tangshan City, top ten outstanding young entrepreneurs in Tangshan City, honorary president of Fengrun District Philanthropists Association, etc. He knows that these honors are encouragement to him, and he will continue to support social charity and further realize the value of life.

Life yearns for glory, embodies the value of life, praises the glory of life, and marks the success of the cause. People lament the glory and are full of hardships. History has entered the new century, and Li Chunwang is not satisfied with the status quo. He is constantly enriching his knowledge, learning, further learning in time, and constantly seeking new and deeper development. He is still fulfilling the three necessities he has insisted on for more than ten years. He goes to various enterprises every day, looks online and sits down to learn a little. Now, he is more smiling about life and more confident about the future. He should strive to seize the favorable opportunity of the development of non-public economy, give full play to his intelligence and make greater contributions to the economic development of his hometown and the construction of new Tangshan.

Honorary President of Feng Runci Shan Association: Li Chunwang.

Li Chunwang was born in Huantuo Village, Hancheng Town, Fengrun District. His parents are farmers, and his two brothers are the oldest. From the appearance alone, no one will believe that this young man with a bright smile and a bookish face is the chairman of Hebei Datang Wang Ding Industrial Group Co., Ltd., leading 1 1 company with a net worth of 700 million. It is this 34-year-old young man who has made remarkable achievements in his career with superhuman perseverance, extraordinary courage and modest attitude. In 2003, he was awarded the title of "Outstanding Young Entrepreneur in Tangshan Village"; In 2 0 04, he won the title of "Hebei Youth Entrepreneurship Award" and "National Rural Youth Entrepreneurship Model"; In 2 005, he was awarded the title of "Top Ten Outstanding Young People in Tangshan" and was hired as "Honorary President" by Feng Runci Charity Association in the same year.

1997 After graduating from Li Chunwang University, he started a hard pioneering course. He started from the most basic work, step by step, from transportation to material sales, and gradually developed into the establishment of private enterprises, and gradually made the enterprises bigger and stronger. 1999, Tangshan Wang Man Materials Co., Ltd. was established and developed a good market. After the strength of the enterprise was greatly enhanced and the capital was sufficient, he seriously understood the spirit of the central government's document on further promoting the reform of state-owned enterprises, took the initiative to share the worries for the country, and invested funds to participate in the restructuring of related enterprises in Fengrun District, so that enterprises facing bankruptcy could regain their vitality. In 200 1 year, he bought out the bankrupt Feng Run Kaiguang grinding wheel factory, established Tangshan Wangchun Abrasive Co., Ltd., and received more than 4 0 laid-off workers from the original factory. In 2003, Zhao Zheng Paper Co., Ltd. was established, and participated in the reorganization and acquisition of Jinfeng Paper Co., Ltd., and arranged more than 300 laid-off workers. Also in 2003, he participated in the restructuring of "Fengrun No.1 Fertilizer Plant", established "Tangshan Wang Cheng Chemical Co., Ltd." and arranged more than 400 laid-off workers. In 2 004, he participated in the reorganization and acquisition of "Tangshan Meat Joint Factory", and then invested in the construction of "Tangshan Datang Jiankang Meat Processing Co., Ltd." to resettle more than 65.438 million laid-off workers from the original meat joint factory. Later, he successively invested and established Tangshan Zhida Automation Engineering Technology Co., Ltd., Tangshan Wangde Real Estate Development Co., Ltd., Tangshan Wang Ding Pawn Co., Ltd., Beijing Wanghuadelong Renewable Resources Recycling Co., Ltd. and other corporate entities. In 2 004, he established Hebei Datang Wang Ding Industrial Group Co., Ltd. At present, the whole group has total assets of 700 million yuan and more than 2,400 employees. In 2006, the output value was 654.38 billion yuan. The tax paid is nearly 30 million yuan, making it a big taxpayer in Fengrun District and making outstanding contributions to the local economic development.

After his successful career, Li Chunwang did not forget the society and people in his hometown. He has always believed: "Enterprises originate from society, and cannot be separated from society, and cannot be separated from the support and help of the party and society. If an enterprise has made certain achievements, it should repay the society. No matter now or in the future, Datang Wang Ding will continue to support social charity and contribute its own strength to help the disadvantaged groups out of the predicament. " Mr Li Chunwang is a man of his word. He has been trying to keep his word. Over the past few years, I have actively participated in the construction of my hometown and social charity, and repaid the society with full enthusiasm. 200 1 Donated books worth 85,000 yuan to Donghuantuo Middle School, and invested 5,000 yuan to set up "Donghuantuo Primary School Waist Drum Team"; Donated 1.5 million yuan to Chezhoushan Middle School in 2002; In 2003, it invested 300,000 yuan to support the construction of small towns in Xinjuntun. During the SARS period, we not only donated 50,000 yuan, but also provided 6.5438+0.5 million yuan of medicines and materials. In 2004, it invested 200,000 yuan to support the construction of rural roads in Fengrun District. Donated 654.38+000000 yuan to Feng Run Pingju Troupe, 30,000 yuan to Hancheng Town during Teacher's Day, 654.38+00000 yuan to Donghuantuo, 30,000 yuan to build roads in Hancheng Town, and 200,000 yuan to change the appearance of villages in 2005; In 2 006, we donated 654.38+500,000 yuan to Axel Hill Middle School to set up Wang Ding Fund, 400,000 yuan to Feng Runci Charity Association and 300,000 yuan to Tangshan College to set up Wang Ding Scholarship. Over the years, he has donated more than 3 million yuan to the society. In 2006, he was awarded the honorary title of "Fengrun District Philanthropist" by Fengrun District Charity Association. He was appointed honorary president of Feng Runci Shan Association.