How do dealers develop big customers? x

How dealers develop big customers! Guo Hanyao, a practical brand marketing planning expert;

Teacher Guo Hanyao, the most valuable dealer ordering meeting training expert and brand operation management expert of growing enterprises, pointed out: How can dealers develop big customers!

1, determine the development target of key customers.

Generally, companies, enterprises, institutions and institutions with more than 20 employees are selected to collect their basic information, including name, address, telephone number, approximate number of people, etc., through the telephone book, or send them to the field.

2. Develop key customers

Make an appointment by telephone, send professionals to negotiate at home, and explain the price scheme and service advantages to big customers. When there is a promotion, you must use it to attract big customers, and make interview records after the visit.

3. Franchisee Association

Cooperate with the stores currently associated with the store, exchange the same amount of basic customer information with each other, send DM to each other or jointly send DM, hold regional joint promotion activities or jointly hold community leisure public welfare activities, and enhance the image of the store.

Generally speaking, the choice of franchise stores should be within one kilometer of the business circle. The customer level and the store have complementary functions, and the consumption frequency is high. The main customer is the target customer level of the store. Priority can be given to chain enterprises.