What is the design color of the packaging bag?

1, the design color of the packaging bag? From the industry's point of view, the main colors of food are goose yellows and pinks, giving people a warm and intimate feeling.

Of course, there are a lot of green tea, beverages have a lot of green and blue, wine and cakes have a lot of big red, children's food has a lot of roses, daily cosmetics, the main color is light pink, white, light green, light blue and black coffee is one of the most popular colors, in order to highlight the warmth and elegance of the mood, dark green, dark blue, brown or Gray is the color of clothes, shoes and hats are the most popular, emphasizing the calm and elegant beauty.

2, the bag design color? The contrast between light and light (or dark and light) is also one of the important means of reproduction in the use of packaging color.

This contrast between light and light colors is often used to set off a heavy and deep thematic pattern, or in a heavy and deep thematic pattern (mostly color block pattern). It displays the theme and name of light and simple packaging materials, as well as trademarks or advertising slogans. On the other hand, it also has large areas of thick and dark colors. In addition, it uses light and simple colors, or focuses on a certain color block, or integrally decorates certain patterns. In this contrast of light and dark, the general color has a coordinated color contrast and warm and cold contrast, coordinated color contrast is often light green to dark green; light yellow to dark coffee; from pink to red and so on, but the contrast between warm and cold colors is mainly black and white, red and blue and so on.

3, the design color of the bag? In the design process of packaging pictures, the main use of color point contrast (or size contrast).

From a center or focus point to the whole picture of the contrast, that is, the small picture and the big picture contrast. In daily life, especially in washing and cosmetics, we can see the whole area of the product box is dry and clean, nothing is pure. In the middle is a very prominent colorful small square (or oval or circle), and then the brand and name theme of the package content is reflected on the screen of the small square. It's not just a combination of dots and surfaces, it's a contrast of large and small, occasional contrasts and a gradual transition to dots.

Consumers wouldn't be able to figure out what the color of the bag's design is from the outside in, and of course, it can't contribute positively to the sales of the product. Want to know more about graphic design design materials and techniques, you can click on other articles on this site to learn.