Automobile brand daquan 100 list (global automobile brand ranking? )

1. Brand value of Mercedes-Benz: USD 43.93 billion. Although Toyota has always topped the list before, in 20 18, Mercedes-Benz successfully counterattacked. As the oldest automobile brand and inventor, it already has mature technology and has been playing a key role in the growth of automobiles. Mercedes-Benz winning the championship is not just a gimmick.

Driven by the trend, the new generation of products successfully realized their long-cherished wish of returning to the peak. 2. Toyota brand value: $4.3705438+0 billion Toyota has always been the most valuable automobile brand in the world and one of the largest automobile manufacturers in the world. As far as reliability is concerned, it has been well received. "Everything will be solved in the end, and there will be a Toyota car" is also a household name, and it is called "Toyota that can't drive".

The more famous ones are Toyota Corolla, Prado and Highlander. However, due to the decline of Toyota and the homeopathic growth of Mercedes-Benz in the China market, Mercedes-Benz has risen to

First place.

3. BMW brand value: 4179 million USD. The brand values of the top three brands in the world automobile brand rankings all exceed 40 billion yuan. BMW is one of them. Although it has always been dominated by Mercedes-Benz, it has not lost its aura.

BMW started from manufacturing aircraft engines before, and later moved to the automotive field. Therefore, some technologies are applied to automobile engines, which shows that quality technology is quite guaranteed.

4. Volkswagen brand value: 33.67 billion US dollars. The performance of Volkswagen brand in the ranking list of the world's top ten automobile companies can be described as "in full swing", and it also ranked among the Fortune 500 in 20 17.

Sixth place, and Volkswagen has also created many magic cars, such as Jetta, Passat, LaVida and so on. It has been at the forefront of the sales list for a long time, and its golf, Beetle, Passat and other models are all classics.

Volkswagen has 12 sub-brands, including Porsche, Volkswagen, Lamborghini, Skoda, Bentley, Bugatti, Audi, Scania, Man, Seat, Ducati and Volkswagen commercial vehicles, covering almost high, medium and low-end fields.

5. Honda brand value: 2,265,438+32 million dollars, given by Honda.

The first impression is that it is very reliable, not only resistant to driving but also has a low engine failure rate.

Its representative model is Honda Accord, which has also become one of the safest cars in the world in 20 14.

Of course, the current CR-V is also a generation of magic cars, even Toyota RV4 can only be ranked behind, which shows that Honda also has a place in the ranking of the top ten automobile companies in the world.

6. Nissan brand value: 65.438+0.9376 billion USD. Nissan's performance in the world automobile brand rankings can be described as "steadily rising" and it is also one of the "three outstanding Japanese". Honda is described as buying an engine to send a car, while some people think that Nissan buys a seat to send a car. In addition, Nissan's biggest advantage lies in comfort. If it is used as a home, Nissan is definitely the first choice.

7. Porsche brand value: 65.438+09.055 billion USD. As a luxury brand positioned higher than Mercedes-Benz BMW, the strength of Porsche cannot be ignored. With the rise of the China market in recent years, its influence in the world has also been continuously improved, which can be reflected from its one of the best profit margins in the same level.

8. Ford brand value: $654.38+$07.294 billion. As the largest single brand in America, Ford won the American single brand sales champion with 2.46 million vehicles in 2065.438+07.

However, Ford's main markets are North America, Europe and China, and its poor sales performance in China certainly affects its position in the world automobile brand rankings.

9. Audi brand value: US$ 65,438+US$ 049,438+US$ 0 billion. Although Audi has dominated the China market for many years, it has been bearing the aura of "official car". Although its influence in the global automobile market is still not as good as that of Mercedes-Benz BMW, it may be said by netizens to be a second-tier luxury brand.

The recent model replacement has an impact on brand sales. 10. Chevrolet brand value:128.22 million USD. I believe many people know this bumblebee in Transformers, and its younger brother belongs to Chevrolet brand.

The performance in the North American and European markets is quite good, and the price is not expensive. It is the first choice for many families.

However, it entered the China market late, and China regarded it as a sign of hospital cross, which also affected Chevrolet's ranking among the top ten automobile companies in the world to some extent.

According to the ranking of "202 1 Top Ten Automobile Groups with the highest global brand portfolio value", the ranking of global automobile enterprises is as follows: 1, Volkswagen; 2. Mercedes; 3. Toyota of Japan; 4. BMW; 5. Honda; 6. The United States is universal; 7. Ford; 8. Nissan; 9. Geely; 10, Reno, France.

The ranking of "202 1 The Top Auto Group with the Highest Global Brand Portfolio Value" was published by Brand Finance, an independent British brand business evaluation consulting company. In the ranking, Volkswagen and Daimler ranked113.6 billion dollars and 76.3 billion dollars respectively.

First, second.

Toyota of Japan ranks with a brand value of $74.8 billion.

Third, Honda and Nissan ranked with brand values of $34.5 billion and $6,543.8+$08.9 billion.

Fifth and eighth streets.

Global car companies have listed GM and Ford in the rankings.

Sixth place and

Seventh place, in which the brand value of General Motors increased by 2.0% to $29.5 billion, and the brand value of Ford Motor decreased by 3.9% to $654.38+09.6 billion.

Renault, a legal system, maintained its ranking with a brand value of $65,438 +0,465,438+0 billion.

Tenth, an increase of 5.5% over the previous year.

The above is an introduction to the ranking of global car companies. Global automobile brand ranking: 1, Volkswagen Group Germany Volkswagen Group includes many world-class brands such as Audi, Porsche, Lamborghini, Bentley and Bugatti, among which only Audi and Porsche can bring considerable profits to Volkswagen Group every year.

2. Daimler Group The German Daimler Group is a global

The first luxury car manufacturer and the second largest truck manufacturer, Daimler Group mainly includes brands and businesses such as Mercedes-Benz, Maibakh, Smart, Mercedes-Benz light commercial vehicles, Daimler trucks and Daimler Financial Services.

3. Toyota Group The Japanese Toyota Group has always occupied a large share in the China automobile market, among which Corolla, Camry, Highlander and other models are all over the domestic streets. The car brands of this group mainly include Toyota, Lexus, Hino, Thain, Daihatsu and Subaru.

4. BMW Group Bavarian Engine Factory Co., Ltd., commonly known as BMW, is a world-famous automobile enterprise and is also considered as a leader in high-end automobile production. The group owns several major automobile brands, including BMW, MINI and Rolls-Royce.

5. Honda Japan Honda Group, whose full name is "Honda Research Industry Co., Ltd.", is a multinational automobile manufacturer listed on both Tokyo Stock Exchange and new york Stock Exchange. Honda's active product line mainly includes four major businesses: automobiles, motorcycles, power products and airplanes, among which the automobile business consists of the core brand Honda and the luxury brand Acura.

6. General Motors The American General Motors Group produces and sells a series of brand models including Buick, Chevrolet, Cadillac, GMC, Wuling, Baojun and Horton, and provides services all over the world. Since 20 14, its models have sold well in more than 20 countries and regions around the world.

7. Ford Motor Company of the United States is the largest industrial monopoly organization in the United States and one of the important multinational companies in the world. As early as 1988, the company's sales were among the largest industrial companies in the world.

Second place. The group's main products are automobiles and auto parts, tractors, televisions, radios, electronic communication systems, missile control systems, satellites and ground station equipment. 8. Nissan Group Japan Nissan Motor Co., Ltd. is a Japanese multinational automobile manufacturer listed on the Tokyo Stock Exchange. Its main brands include core brand Nissan and luxury brand finidi. China is Nissan's largest single market.

9. Geely Automobile China is the only China brand on the list. Geely Group has been focusing on career, technological innovation and personnel training. It owns many internationally renowned brands such as Geely Automobile, Link Automobile, Volvo Automobile, Polestar, Proton Automobile, Lotus Automobile, London Electric Vehicle, Remote New Energy Commercial Vehicle, Lee Tae Feitian Automobile, Cao Cao Special Purpose Vehicle, Homer, Shengbao and Mingtai.

10, although its products are not well-known in China, Renault has a high market position in the whole European market and has always occupied a high market share.

Top ten domestic automobile brands:

1. Top scholars-Geely

Geely automobile start 1997 entered the automobile field relatively late, and has strong comprehensive strength in the fields of cars and SUVs. More than ten complete vehicle products such as Borui, Job, Emgrand and Yuan Jing have covered A-class, B-class cars, SUVs and other passenger cars.

After the acquisition of Volvo, a luxury brand, its popularity became higher and higher, and it was widely praised at home and abroad in a simple, rude and effective way, ranking among the top ten automobile brands in China.

The first one is well deserved.

2. Second place-Great Wall

The Great Wall was built in 1984 with a long history. It started as a pickup truck and focused on the SUV field. Relatively speaking, Geely is an underage student. However, since 2003, Haval brand, Haval H3 in 2009, and later Haval H6 have gained a firm foothold and flourished in the SUV field, breaking the market structure in which SUVs were monopolized by joint venture brands more than a decade ago.

It can be seen that it is still quite powerful in the domestic car rankings.

3. Flower Exploration-Chery

As a conscientious enterprise, Chery has the most mature engine technology in China, and it is also the only automobile manufacturer that has done 654.38+10,000 kilometers without any warranty problems.

It is very good to be among the top three domestic automobile brands and compete with the younger generation, but the multi-brand strategy is not suitable for the development of independent brands at present, and multi-layer positioning not only disperses the competitiveness.

4. Jinshi-Chang 'an

Changan, which has a military background of 100 years, can be assured of the quality of its cars, but its brand influence is not enough, which makes it among the top ten domestic automobile brands.

The fourth place is understandable.

Changan covers the fields of passenger cars such as mini-cars, cars, buses, trucks and SUVs. Is a company that has been concentrating on developing its own automobile brand.

5. Gong Shi-BYD

Although BYD was not so famous before, it almost became a representative of low-end cars. However, with the initiative of national and even global energy conservation and emission reduction, new energy vehicles are the general trend, and batteries are the core components of new energy vehicles. After years of technical accumulation, I can finally use it, so I got a lift with government support and got better and better on the new energy road.

6. Huiyuan-Kawasaki

Chuanqi, who doesn't cut into the low-end market, must be very individual. As a new brand launched on 20 10, combined with years of joint venture experience of GAC, especially GAC Chuanqi GS8 is comparable to Toyota Highlander and Ford Sharp, and has eaten a big cake in this field.

7. Juren FAW

Many people think of the red flag when they talk about FAW, but FAW Group has as many as 12 sub-brands, such as an "automobile empire", including some joint venture brands, which has a very high sense of existence. It can be said that FAW occupies half of the country, which is really serious.

8. Xie Yuan-Thailand

Zotye, founded in 2003, is a magical car company.

Although it has always been burdened with infamy, but growing up in infamy, the brand's influence is still good, and it has found a foothold in third-and fourth-tier cities.

Because its products have a high degree of imitation, some people have been in charge, and even some companies frankly said: We are not strong enough, so we can only imitate them first.

No wonder netizens joked: Whether you can drive the luxury car you want in this life depends on Zotye.

9. Scholar -BAIC

Since the establishment of 20 10, BAIC has a history of 89 years, but it has not been favored by the public. The first is the lack of core technology, and it is not good in assembly.

Although involved in cars, SUVs and new energy sources, due to the lack of historical reputation, the top ten domestic automobile brands rank second from the bottom.

10. Gong Sheng-hippocampus

In the history of China automobile industry, Haima once had the best chance to stand out from its own automobile brands.

However, due to the influence of Japan's economic bubble, I used to make cars for Mazda.

As can be seen from the annual report of Haima Automobile for many years, it includes real estate, business hall, property management company, financial investment, small loans and so on. It can be seen that in difficult times, it is still doing nothing, and it is really worried about the survival of hippocampus, so it can only be ranked at the end of the list of domestic cars.

1, Geely

The product line is complete, luxury cars have Volvo of pure European descent, and Lexus based on it is introduced. The interior, appearance and performance are very good.

2. The Great Wall

Focus on SUVs and off-road vehicles, and set a benchmark for similar domestic models.

3. Chery

As a conscientious enterprise, Chery has the most mature engine technology in China.

4. Changan

Changan, which has a military background of 100 years, can rest assured of the quality of the car, but the brand influence is not enough.

5. BYD Company Limited

The leader of new energy vehicles in China.

6. Chuanqi

Create a sky in the SUV field.

7. China FAW (=FirstAutoWork)

The first state-owned enterprise has been tepid until a new generation of red flags appeared.

8. Wuling

People in China can use magic cars.

9. Beijing Auto

Hard-core off-road vehicles are determined pioneers.

10, Dongfeng

China's number one heavy truck has unparalleled mechanical skills.