Traditional Culture Encyclopedia - Traditional festivals - Creativity of Illustration Posters —— How to design Mid-Autumn Posters?

Creativity of Illustration Posters —— How to design Mid-Autumn Posters?

Classification and appreciation of poster design? Analyze different poster styles, learn from their advantages and improve the aesthetic ability of posters! 0 1, Music-themed illustration poster design-Korean designer Ye Jiyun designed this set of music-themed illustration posters. Designers like to connect themselves with the world and describe that moment on drawing paper, which is the uniqueness of designers' unconstrained style. 02. Creative font poster design-Swiss c2f design studio C2F is a Swiss visual communication design studio, which was founded in 2006 by CybuRichli and FabienneBurri. Its font poster works are designed in various styles, mostly with three-dimensional effect display. 03. Flower Poster Design-The poster of Spanish designer XavierEsclusaTrias is mainly composed of flowers and copywriting, which skillfully mixes plant flowers with graphic design elements and words, which is retro and fashionable, reflecting a different aesthetic feeling. 04. Poster design of traditional culture and art This is a set of non-legacy handicraft exhibition posters with the theme of "Wen Gu". The size contrast of the copy is strong, which highlights the themes of "cloth", "bamboo" and "lacquer", partially enlarges the handicraft exhibits, shows the patterns and rich details, and is a set of traditional cultural poster design with strong characteristics. 05, creative graphic segmentation poster design-Modulwerk This is a group of creative posters that use simple graphics and lines to segment elements. Contrast colors, such as red, black, red, blue, Rayna Sue and so on, are often used in color matching to attract users' attention and give people a comfortable feeling as a whole. 06, creative brain hole poster design-Modulwerk This group of posters has wide brain holes, mainly in red and black, and each poster has a theme story scene. The first four posters are superimposed with simple red graphics to form the focus, and the overall visual impact is very strong. 07. Paper style poster design The use of paper texture makes the poster three-dimensional and unique, and the theme scene enhances the interest of the poster. This performance style is worth learning and using for reference. 08. Bright paper poster design Bright paper poster is a kind of three-dimensional poster. Stereo vision and paper thickness are the keys to the design of paper effect posters. This group of paper posters uses a lot of bright colors to create an active atmosphere, which is outstanding in the use of colors. 9. Overlapping effect style The application of overlapping effect style in poster design can not only enhance the visual effect of posters, but also add mystery to typesetting through the overlapping of words and shapes or words, which can quickly attract people's attention and make people want to explore the mystery. 10, rectangular element poster design rectangular elements generally give people a solemn and rigorous feeling. The clever use of rectangular elements makes the overall poster design not dull, and the combination of typesetting, superposition and rotation of copywriting adds a lot of liveliness to the poster. 165438+ 12. Illustration font poster design of famous scenic spots-Japanese designer SeeVisual This is a set of colorful illustration posters and font visual design posters with distinctive Japanese scenic spots. The overall use of rich color matching, scenic posters full of artistic conception, concise and prominent copy, unique font design, worth savoring. 13, creative circular geometry constitutes poster design-designer PosterladThis is a group of creative poster designs composed of geometric figures. Designers give full play to the circular elements, handle and display them in many different ways, and the application of projection enhances the three-dimensional sense. Silhouettes and copywriting add a lot of color to the poster. 14. Poster design of retro fashion figures collage. This is a set of retro poster designs that are not short of fashion. It uses different geometric shapes and abstract graphics to mix with portraits with low saturation, and uses a variety of rich colors to make the overall vision of the picture full of pleasure. The overall collocation is interesting, concise and beautiful. 15, retro poster design-Danish designer MadsBerg's commercial poster has a unique style, like an older work, with the feeling of ancient elements and printed matter, forming a strong retro style. The designer's poster is characterized by transforming the classic poster art into a modern and eternal style. 16, collage poster design This is a set of creative collage poster design. The elements of this group of posters include graffiti, illustration, photography, vector graphics, collage elements and so on. Its manifestations are mostly geometric figures and irregular shapes. 17, WWF advocates the design of public welfare posters to protect animals. Figure 1 and Figure 2 are shown in the form of realistic illustrations, which can truly show objects and pay attention to details. Posters at the back are mainly displayed in the form of graphic illustrations, which are simple, interesting and colorful, in contrast with the background, and effectively convey the concept of protecting animals. 18, illustration poster design-Dawidryski This set of illustration posters uses vector illustration combined with simple geometric figures to show bright and interesting scenes, which is full of creativity. 19, creative poster design-French designer MichaelSallit This is a group of creative poster designs that use a lot of lines to combine dots and faces. Its main feature is that designers express the outline of characters in the form of lines. Even if there are a lot of lines, it won't make people feel confused, but the rhythm is orderly. 20. Creative poster design-Byelisavendramin This is a creative poster designed by a group of new generation designers. ElisaVendramin is an illustrator. When designing posters, she combined abstract concepts with rich color schemes to form a perfect combination.

How to generate creativity quickly in illustration design? First of all, the premise of creative output is the accumulation of knowledge, which means reading more and understanding more. The same painting will give different viewers an intuitive feeling, which is often based on everyone's life experience, world outlook and other factors. When you are not sure whether the picture in front of you is good-looking, then your aesthetic needs to be improved, because it involves your blind spot in aesthetic understanding. Perception is the main ability to gain creativity, that is, to have a pair of eyes to discover beauty. From the micro world to the macro world, every excellent artist or designer lives in an imaginative world. Whether it's a roadside sign, a neon light overhead, or the touch of the wind blowing through the ear, it's all an inspiration.

In illustration, we often draw lessons from some useful artistic expression methods to create pictures, among which surrealism is one of the commonly used creative theoretical techniques in illustration works, and it is also the easiest to master. Surrealism visual art is devoted to exploring the inner subconscious and dreams, advocating breaking through the impression and logic of the real world and creating a novel world view in the art world. It sounds profound. In fact, the simple way to realize it is to combine two unrelated and directly related real things and change their role in the picture, thus releasing their thoughts and impulses. Combining two unrelated things is actually a kind of creativity. Through this illogical way, you can get creative inspiration quickly.

In addition, mind mapping and inspirational painting are shortcuts to get inspiration. In addition, you can also use different creative means such as installation, texture and collage to get creativity. As can be seen from the official works published by many world-class art colleges, illustration is not limited to traditional painting media. Students from Camberwellcollegeofart use ceramic and knitted materials to attach the texture of illustrations to the materials.

Finally, enriching the types of illustrations also helps to get inspiration. When making illustrations, traditional narrative illustrations and series illustrations are inevitable. Commercial packaging, brand, poster design, illustration combined with equipment and space, and even illustration combined with clothing are all directions that will be tried. See more, think more and try more. That's how creativity comes about.

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How to design the poster for Mid-Autumn Festival is the most attractive? The Mid-Autumn Festival is coming, and many enterprises are preparing to do activities, publicity and so on. Of course, posters are indispensable for activities. Whether it is marketing posters or product promotion posters, how to attract customers is the core issue.

The following Miao mouse has sorted out 8 kinds of poster designs, hoping to bring some new inspiration to bosses and designers.

First, illustration class

Recently, illustration creation has become more and more popular, and it is also popular with many Party A, and now designers also like to express themselves in the form of illustrations. Its advantage lies in its rich imagination and free creativity. There are many types of illustrations, such as plane, texture, hand-drawing, gradient, stroke, MBE and so on.

Second, the physical scene class

This kind of poster can truly and accurately reflect and express the content to be conveyed, mostly by realistic shooting, and can also polish the picture according to the theme to make it more detailed and rich.

Third, the life scene class

Many internet brands have long regarded life scenes as the "routine operation" of communication. With the help of Internet big data, we can firmly grasp the user's life trajectory and accurately cut out the user's life scene through the lens. Most of the works are created by emotional route, and some plots in life are fixed and illustrated. The scene triggers the user's emotions, and finally triggers the user's * * * sound.

Fourth, the font design class

Through the redesigned fonts, consumers' psychology is touched concisely and prominently, making the picture creation more unique.

Five, heterogeneous isomorphic classes

Use the shape of one element to destroy or graft another element, so that the two conflict and contact, thus creating a new visual form. That is, two or more elements with similar structures but different properties are combined into a new whole, and this effect is both unified and comparative.

Sixth, the symbol class.

For example, turn the moon or moon cake into a Logo graphic, or a graphic symbol that can represent the product function and spread the theme, and make a scene composed of related elements. While highlighting the theme of Mid-Autumn Festival, it also strengthens the affinity of the brand.

Seven, make up lessons

The Mid-Autumn Festival is inseparable from the moon, moon cakes, rabbits and other elements. The method of combining an element by substitution is also metaphorical. The condition of this technique is that the two elements are similar in appearance.

Eight, other arts

Art posters are often used for metaphor and creative design, which is a big test for designers' brains when designing. The poster suggests that it is close to the theme and gives people room for thinking and imagination. Such posters are more suitable for non-commercial and non-profit activities.

Miao Shu brand design focuses on brand design, providing services such as overall image building, brand planning and design, product packaging design and brand promotion graphic design.

If you have design requirements, please pay attention to the "Miao Mouse Brand Design" in the official account of WeChat for consultation and negotiation.