Traditional Culture Encyclopedia - Traditional festivals - Which of the following is the principle of implementing public relations?
Which of the following is the principle of implementing public relations?
1, the principle of seeking truth and being pragmatic, adhere to two points in public relations work: seeking truth and being pragmatic, that is, objective, comprehensive and fair; The public relations work plan is realistic and pragmatic.
2. The principle of public interest priority is not that the organization completely sacrifices itself, but always puts public interest first.
(1), listen carefully to public opinions.
(2) Provide sufficient quality services.
(3) safeguard the rights and interests of consumers.
(4) Guided by public demand.
3, the principle of mutual benefit
(1), produce high-quality products and seek the same benefits as consumers.
(2) Actively participate in social services and be responsible to the public and society.
(3) Effectively adjust the balance of interests between organizations and the public.
4. The principle of all-staff public relations means that all public relations personnel should be based on all-staff hands-on and cooperate closely in public relations work, both internally and externally.
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