Xinhua new enterprise culture:

After years of summarization and refinement, the company now regards Disciples Rules, the foundation of China traditional culture and Confucianism, as the core content of corporate culture. Through the in-depth understanding and implementation of the sage culture, a unique Xinhua new enterprise culture based on benevolence has been formed. It has created a harmonious enterprise environment, which truly embodies the company's people-oriented business philosophy and the principle of putting morality first. Enterprise core values: sincere service, benefit the people. Xinhua letter is the Xinhua letter of society. Wealth comes from society, and ultimately it should be dedicated to society, with benevolence as the foundation and dedication as the source. Enterprise tenet: It is the eternal pursuit of the enterprise to meet customer demand and keep customer satisfaction. The starting point of all work in an enterprise is customer demand, and customer satisfaction is the eternal pursuit of the enterprise. Every employee needs to treat customers as their relatives and treat every customer with a filial attitude. Enterprise-oriented view: be a man first, then do things. Be honest and do things seriously. Be a qualified person before you can do qualified things. We should use virtuous people to do things. Unity, realism and innovation. Unity means treating colleagues as brothers; Seeking truth from facts means seeking practical results and proceeding from reality; Innovation is an insatiable pursuit. See Si Qi.